/* =========================================================================
   Publicidad en TV — sistema visual
   Paleta: carbón #101114 · blanco roto #F5F3EE · naranja eléctrico #FF5A36 · gris #9B9CA0
   ========================================================================= */
@font-face { font-family: "Space Grotesk"; src: url("../fonts/space-grotesk-latin-wght-normal.woff2") format("woff2-variations"); font-weight: 300 700; font-display: swap; }
@font-face { font-family: "Inter"; src: url("../fonts/inter-latin-wght-normal.woff2") format("woff2-variations"); font-weight: 100 900; font-display: swap; }

:root {
	--ink: #101114;
	--ink-2: #17181c;
	--ink-3: #22242a;
	--paper: #F5F3EE;
	--paper-2: #ECE9E1;
	--signal: #FF5A36;
	--signal-deep: #C4381A; /* naranja oscurecido: AA sobre blanco roto */
	--mute: #9B9CA0;
	--mute-dark: #5C5D63;
	--white: #FFFFFF;
	--line-dark: rgba(245, 243, 238, .12);
	--line-light: rgba(16, 17, 20, .12);
	--f-display: "Space Grotesk", "Helvetica Neue", Arial, sans-serif;
	--f-text: "Inter", system-ui, -apple-system, "Segoe UI", Roboto, sans-serif;
	--gutter: clamp(16px, 4vw, 40px);
	--max: 1280px;
	--radius: 4px;
	--ease: cubic-bezier(.2, .7, .1, 1);
	--header-h: 72px;
}

*, *::before, *::after { box-sizing: border-box; }
html { -webkit-text-size-adjust: 100%; scroll-behavior: smooth; scroll-padding-top: calc(var(--header-h) + 16px); }
body { margin: 0; background: var(--paper); color: var(--ink); font: 400 1rem/1.6 var(--f-text); text-rendering: optimizeLegibility; -webkit-font-smoothing: antialiased; overflow-x: hidden; }
img, svg, video { max-width: 100%; height: auto; display: block; }
a { color: inherit; }
button { font: inherit; color: inherit; cursor: pointer; }
:focus-visible { outline: 2px solid var(--signal); outline-offset: 3px; }
main:focus { outline: none; }
.screen-reader-text { position: absolute !important; width: 1px; height: 1px; overflow: hidden; clip: rect(0 0 0 0); white-space: nowrap; }
.skip-link { position: absolute; left: 12px; top: -60px; z-index: 1000; background: var(--signal); color: var(--ink); padding: 10px 16px; font-weight: 600; text-decoration: none; }
.skip-link:focus { top: 12px; }

.wrap { width: 100%; max-width: var(--max); margin-inline: auto; padding-inline: var(--gutter); }
.wrap--narrow { max-width: 800px; }
.wrap--mid { max-width: 980px; }

.section { padding-block: clamp(64px, 10vw, 140px); position: relative; }
.section--tight { padding-block: clamp(48px, 6vw, 80px); }
.section--ink { background: var(--ink); color: var(--paper); }
.section--paper { background: var(--paper); color: var(--ink); }
.section--signal { background: var(--signal); color: var(--ink); }

/* ---------- Tipografía ---------- */
.h-display { font-family: var(--f-display); font-weight: 700; letter-spacing: -.035em; line-height: .95; margin: 0 0 .4em; text-transform: uppercase; }
.h-display--xl { font-size: clamp(2.6rem, 7vw, 5.6rem); }
.h-display--lg { font-size: clamp(2.1rem, 5vw, 4rem); }
.h-display--md { font-size: clamp(1.9rem, 4vw, 3rem); }
.h-section { font-family: var(--f-display); font-size: clamp(1.5rem, 2.6vw, 2rem); letter-spacing: -.02em; margin: 0 0 32px; text-transform: uppercase; }
.eyebrow { font-family: var(--f-display); font-size: .78rem; letter-spacing: .16em; text-transform: uppercase; font-weight: 600; color: var(--mute); margin: 0 0 20px; display: inline-flex; align-items: center; gap: 10px; }
.eyebrow--dark { color: var(--mute-dark); }
.dot { width: 8px; height: 8px; border-radius: 50%; background: var(--signal); display: inline-block; flex: none; }
.dot--live { box-shadow: 0 0 0 0 rgba(255, 90, 54, .6); animation: pulse 2s infinite; }
@keyframes pulse { 0% { box-shadow: 0 0 0 0 rgba(255, 90, 54, .55); } 70% { box-shadow: 0 0 0 10px rgba(255, 90, 54, 0); } 100% { box-shadow: 0 0 0 0 rgba(255, 90, 54, 0); } }

/* ---------- Botones ---------- */
.ptv-btn { --bg: var(--signal); --fg: var(--ink); --bd: var(--signal); display: inline-flex; align-items: center; justify-content: center; gap: 12px; min-height: 52px; padding: 14px 22px; background: var(--bg); color: var(--fg); border: 1.5px solid var(--bd); border-radius: var(--radius); font: 600 .9rem/1.1 var(--f-display); letter-spacing: .06em; text-transform: uppercase; text-decoration: none; position: relative; overflow: hidden; isolation: isolate; transition: color .35s var(--ease), border-color .35s var(--ease), transform .2s var(--ease); }
.ptv-btn::before { content: ""; position: absolute; inset: 0; background: var(--ink); transform: translateY(101%); transition: transform .45s var(--ease); z-index: -1; }
.ptv-btn svg { transition: transform .35s var(--ease); flex: none; }
.ptv-btn:hover svg { transform: translateX(4px); }
.ptv-btn:active { transform: scale(.98); }
.ptv-btn--primary:hover { --fg: var(--signal); }
.ptv-btn--primary:hover::before { transform: translateY(0); }
.section--ink .ptv-btn--primary::before, .page-hero .ptv-btn--primary::before, .hero .ptv-btn--primary::before, .lead-section .ptv-btn--primary::before { background: var(--paper); }
.section--ink .ptv-btn--primary:hover, .page-hero .ptv-btn--primary:hover, .hero .ptv-btn--primary:hover, .lead-section .ptv-btn--primary:hover { --fg: var(--ink); --bd: var(--paper); }
.ptv-btn--ghost { --bg: transparent; --fg: var(--paper); --bd: rgba(245, 243, 238, .35); }
.ptv-btn--ghost::before { background: var(--paper); }
.ptv-btn--ghost:hover { --fg: var(--ink); --bd: var(--paper); }
.ptv-btn--ghost:hover::before { transform: translateY(0); }
.section--paper .ptv-btn--ghost { --fg: var(--ink); --bd: rgba(16, 17, 20, .3); }
.section--paper .ptv-btn--ghost::before { background: var(--ink); }
.section--paper .ptv-btn--ghost:hover { --fg: var(--paper); --bd: var(--ink); }
.ptv-btn--ink { --bg: var(--ink); --fg: var(--paper); --bd: var(--ink); }
.ptv-btn--ink::before { background: var(--paper); }
.ptv-btn--ink:hover { --fg: var(--ink); }
.ptv-btn--ink:hover::before { transform: translateY(0); }
.ptv-btn--ink-ghost { --bg: transparent; --fg: var(--ink); --bd: rgba(16, 17, 20, .35); }
.ptv-btn--ink-ghost::before { background: var(--ink); }
.ptv-btn--ink-ghost:hover { --fg: var(--paper); --bd: var(--ink); }
.ptv-btn--ink-ghost:hover::before { transform: translateY(0); }
.ptv-btn--light { --bg: var(--paper); --fg: var(--ink); --bd: var(--paper); }
.ptv-btn--sm { min-height: 42px; padding: 10px 16px; font-size: .78rem; }

.chip { display: inline-flex; align-items: center; padding: 6px 12px; border-radius: 100px; font: 600 .72rem/1 var(--f-display); letter-spacing: .1em; text-transform: uppercase; text-decoration: none; background: var(--ink); color: var(--paper); transition: background .25s, color .25s; }
.chip:hover { background: var(--signal); color: var(--ink); }
.chip--signal { background: var(--signal); color: var(--ink); }
.chip--signal:hover { background: var(--ink); color: var(--paper); }
.chip--outline { background: transparent; color: inherit; border: 1px solid currentColor; opacity: .85; }
.chip--outline:hover, .chip--outline[aria-current] { background: var(--signal); color: var(--ink); border-color: var(--signal); opacity: 1; }

/* ---------- Cabecera ---------- */
.site-header { position: sticky; top: 0; z-index: 100; background: rgba(16, 17, 20, .82); color: var(--paper); backdrop-filter: saturate(140%) blur(14px); -webkit-backdrop-filter: saturate(140%) blur(14px); border-bottom: 1px solid var(--line-dark); transition: background .3s; }
.admin-bar .site-header { top: 32px; }
@media (max-width: 782px) { .admin-bar .site-header { top: 0; } }
.site-header__inner { height: var(--header-h); display: flex; align-items: center; justify-content: space-between; gap: 24px; }
.brand { display: inline-flex; align-items: center; gap: 12px; text-decoration: none; color: var(--paper); flex: none; }
.brand__mark { width: 36px; height: auto; }
.brand__word { font: 700 1.02rem/1 var(--f-display); letter-spacing: .02em; text-transform: uppercase; white-space: nowrap; }
.brand__word em { font-style: normal; color: var(--signal); }
.nav { display: flex; align-items: center; gap: 28px; }
.nav__list { display: flex; align-items: center; gap: 4px; list-style: none; margin: 0; padding: 0; }
.nav__link { display: inline-flex; align-items: center; gap: 6px; padding: 10px 12px; background: none; border: 0; color: rgba(245, 243, 238, .82); font: 500 .92rem/1 var(--f-text); text-decoration: none; border-radius: var(--radius); transition: color .2s; position: relative; }
.nav__link::after { content: ""; position: absolute; left: 12px; right: 12px; bottom: 4px; height: 1.5px; background: var(--signal); transform: scaleX(0); transform-origin: left; transition: transform .3s var(--ease); }
.nav__link:hover, .nav__link[aria-current], .nav__toggle[aria-expanded="true"] { color: var(--paper); }
.nav__link:hover::after, .nav__link[aria-current]::after { transform: scaleX(1); }
.nav__toggle svg { transition: transform .25s; }
.nav__toggle[aria-expanded="true"] svg { transform: rotate(180deg); }
.nav__item { position: relative; }
.nav__sub { position: absolute; top: calc(100% + 14px); left: -12px; width: 560px; padding: 12px; background: var(--ink-2); border: 1px solid var(--line-dark); border-radius: 6px; box-shadow: 0 30px 60px rgba(0, 0, 0, .45); opacity: 0; visibility: hidden; transform: translateY(-6px); transition: opacity .2s, transform .25s var(--ease), visibility .2s; }
.nav__sub ul { list-style: none; margin: 0; padding: 0; display: grid; grid-template-columns: 1fr 1fr; gap: 4px; }
.nav__sub a { display: block; padding: 12px 14px; border-radius: 4px; text-decoration: none; transition: background .2s; }
.nav__sub a strong { display: block; font: 600 .95rem/1.2 var(--f-display); color: var(--paper); }
.nav__sub a span { display: block; font-size: .8rem; color: var(--mute); margin-top: 4px; }
.nav__sub a:hover, .nav__sub a[aria-current] { background: var(--ink-3); }
.nav__sub a:hover strong { color: var(--signal); }
.nav__item--has-sub.is-open .nav__sub { opacity: 1; visibility: visible; transform: translateY(0); }
.nav-burger { display: none; width: 44px; height: 44px; background: none; border: 1px solid var(--line-dark); border-radius: var(--radius); padding: 0; position: relative; }
.nav-burger__lines, .nav-burger__lines::before, .nav-burger__lines::after { position: absolute; left: 11px; width: 20px; height: 2px; background: var(--paper); transition: transform .3s var(--ease), opacity .2s; }
.nav-burger__lines { top: 21px; }
.nav-burger__lines::before { content: ""; left: 0; top: -6px; }
.nav-burger__lines::after { content: ""; left: 0; top: 6px; }
.nav-burger[aria-expanded="true"] .nav-burger__lines { background: transparent; }
.nav-burger[aria-expanded="true"] .nav-burger__lines::before { transform: translateY(6px) rotate(45deg); }
.nav-burger[aria-expanded="true"] .nav-burger__lines::after { transform: translateY(-6px) rotate(-45deg); }

@media (max-width: 1180px) {
	.nav-burger { display: block; }
	.nav { position: fixed; inset: var(--header-h) 0 0 0; flex-direction: column; align-items: stretch; gap: 0; padding: 16px var(--gutter) 32px; background: var(--ink); overflow-y: auto; opacity: 0; visibility: hidden; transform: translateY(-8px); transition: opacity .25s, transform .3s var(--ease), visibility .25s; }
	.admin-bar .nav { inset-block-start: calc(var(--header-h) + 46px); }
	.nav.is-open { opacity: 1; visibility: visible; transform: none; }
	.nav__list { flex-direction: column; align-items: stretch; gap: 0; }
	.nav__item { border-bottom: 1px solid var(--line-dark); }
	.nav__link { width: 100%; justify-content: space-between; padding: 18px 0; font: 600 1.25rem/1 var(--f-display); text-transform: uppercase; }
	.nav__link::after { display: none; }
	.nav__sub { position: static; width: auto; padding: 0 0 12px; background: none; border: 0; box-shadow: none; display: none; opacity: 1; visibility: visible; transform: none; }
	.nav__item--has-sub.is-open .nav__sub { display: block; }
	.nav__sub ul { grid-template-columns: 1fr; }
	.nav__sub a { padding: 10px 0; }
	.nav__cta { margin-top: 24px; }
	body.nav-open { overflow: hidden; }
}

/* ---------- Hero portada ---------- */
.hero { position: relative; overflow: hidden; padding-top: clamp(48px, 8vw, 110px); padding-bottom: 32px; }
.hero__grain, .page-hero .hero__grain { position: absolute; inset: 0; pointer-events: none; opacity: .5; background:
	radial-gradient(60% 50% at 80% 30%, rgba(255, 90, 54, .16), transparent 70%),
	radial-gradient(40% 40% at 10% 90%, rgba(155, 156, 160, .08), transparent 70%); }
.hero__grid { position: relative; display: grid; grid-template-columns: minmax(0, 1.2fr) minmax(0, 1fr); gap: clamp(32px, 5vw, 72px); align-items: center; }
.hero__title { font: 700 clamp(2.8rem, 6.6vw, 6.4rem)/.9 var(--f-display); letter-spacing: -.045em; text-transform: uppercase; margin: 0 0 28px; }
.hero__title .line { display: block; }
.hero__title .line--accent { color: var(--signal); }
.hero__lead { font-size: clamp(1.02rem, 1.3vw, 1.18rem); color: rgba(245, 243, 238, .78); max-width: 34em; margin: 0 0 36px; }
.hero__actions { display: flex; flex-wrap: wrap; gap: 12px; }

.screens { position: relative; aspect-ratio: 1 / .86; color: var(--signal); }
.screen { position: absolute; border-radius: 6px; background: var(--ink-2); border: 1px solid rgba(245, 243, 238, .14); overflow: hidden; box-shadow: 0 40px 80px rgba(0, 0, 0, .5); }
.screen__label { position: absolute; left: 10px; bottom: 8px; font: 600 .66rem/1 var(--f-display); letter-spacing: .14em; text-transform: uppercase; color: var(--paper); background: rgba(16, 17, 20, .7); padding: 5px 7px; border-radius: 2px; }
.screen--main { left: 6%; top: 14%; width: 80%; aspect-ratio: 16 / 9; z-index: 2; }
.screen__signal { position: absolute; inset: 0; background:
	linear-gradient(115deg, rgba(255, 90, 54, .0) 30%, rgba(255, 90, 54, .9) 48%, rgba(255, 90, 54, .55) 54%, rgba(255, 90, 54, 0) 72%),
	linear-gradient(180deg, #1d1e23, #0c0d10); background-size: 220% 100%, 100% 100%; animation: sweep 9s var(--ease) infinite alternate; }
@keyframes sweep { from { background-position: 100% 0, 0 0; } to { background-position: 0 0, 0 0; } }
.screen__scan { position: absolute; inset: 0; background: repeating-linear-gradient(0deg, rgba(255, 255, 255, .04) 0 1px, transparent 1px 3px); mix-blend-mode: overlay; }
.screen__safe { position: absolute; inset: 9% 7%; border: 1px dashed rgba(245, 243, 238, .28); }
.screen__hud { position: absolute; top: 12px; left: 14px; right: 14px; display: flex; justify-content: space-between; font: 600 .7rem/1 var(--f-display); letter-spacing: .12em; text-transform: uppercase; color: var(--paper); z-index: 2; }
.screen__tag { display: inline-flex; align-items: center; gap: 8px; }
.screen__tc { font-variant-numeric: tabular-nums; opacity: .8; }
.screen__brand { position: absolute; left: 7%; bottom: 12%; font: 700 clamp(1.4rem, 3.4vw, 2.8rem)/1 var(--f-display); letter-spacing: -.03em; color: var(--paper); }
.screen__brand span { color: var(--signal); animation: blink 1.1s steps(1) infinite; }
@keyframes blink { 50% { opacity: 0; } }
.screen--a { left: 0; top: 0; width: 34%; aspect-ratio: 16 / 9; z-index: 3; }
.screen__bars { position: absolute; inset: 0; background: linear-gradient(90deg, #F5F3EE 0 14.28%, #C9C7C0 0 28.56%, #9B9CA0 0 42.84%, #FF5A36 0 57.12%, #C4381A 0 71.4%, #3A3B40 0 85.68%, #101114 0); opacity: .9; }
.screen--b { right: 0; top: 4%; width: 30%; aspect-ratio: 16 / 9; z-index: 1; }
.screen__grid { position: absolute; inset: 0; background-image: linear-gradient(rgba(245, 243, 238, .12) 1px, transparent 1px), linear-gradient(90deg, rgba(245, 243, 238, .12) 1px, transparent 1px); background-size: 14px 14px; }
.screen__grid::after { content: ""; position: absolute; left: 30%; top: 25%; width: 40%; height: 50%; border: 2px solid var(--signal); }
.screen--c { left: 12%; bottom: 2%; width: 30%; aspect-ratio: 16 / 9; z-index: 3; }
.screen__play { position: absolute; inset: 0; display: grid; place-items: center; background: linear-gradient(135deg, #2a2b31, #121317); }
.screen__play::before { content: ""; border-left: 22px solid var(--signal); border-top: 13px solid transparent; border-bottom: 13px solid transparent; margin-left: 6px; }
.screen__play::after { content: ""; position: absolute; left: 10px; right: 10px; bottom: 26px; height: 3px; background: linear-gradient(90deg, var(--signal) 38%, rgba(245, 243, 238, .25) 38%); }
.screen--d { right: 2%; bottom: 8%; width: 36%; aspect-ratio: 16 / 9; z-index: 3; }
.screen__tiles { position: absolute; inset: 14% 8% 30%; display: grid; grid-template-columns: repeat(3, 1fr); gap: 6px; }
.screen__tiles i { background: #2b2c32; border-radius: 2px; }
.screen__tiles i:first-child { background: var(--signal); grid-column: span 2; }
.screens__wave { position: absolute; left: -4%; right: -4%; width: 108%; bottom: 36%; height: 40px; opacity: .35; z-index: 0; }

.hero__ticker { margin-top: clamp(40px, 6vw, 80px); border-top: 1px solid var(--line-dark); border-bottom: 1px solid var(--line-dark); padding-inline: 0; max-width: none; }
.ticker { overflow: hidden; mask-image: linear-gradient(90deg, transparent, #000 8%, #000 92%, transparent); }
.ticker__track { display: flex; width: max-content; animation: ticker 40s linear infinite; }
.ticker__track span { font: 600 .82rem/1 var(--f-display); letter-spacing: .16em; text-transform: uppercase; color: var(--mute); padding: 20px 28px; white-space: nowrap; display: inline-flex; align-items: center; gap: 28px; }
.ticker__track span::after { content: ""; width: 6px; height: 6px; background: var(--signal); border-radius: 50%; }
@keyframes ticker { to { transform: translateX(-50%); } }

@media (max-width: 900px) {
	.hero__grid { grid-template-columns: 1fr; }
	.screens { max-width: 560px; width: 100%; margin-inline: auto; }
}

/* ---------- Secciones de portada ---------- */
.section-head { max-width: 900px; margin-bottom: clamp(36px, 5vw, 64px); }
.section-head--row { max-width: none; display: flex; justify-content: space-between; align-items: flex-end; gap: 24px; flex-wrap: wrap; }
.section-head .h-display { margin: 0; }

.spec-grid { display: grid; grid-template-columns: 1fr 1fr; gap: clamp(16px, 2vw, 24px); }
.spec { position: relative; display: flex; flex-direction: column; min-height: 520px; padding: clamp(28px, 3.5vw, 48px); background: var(--ink); color: var(--paper); border-radius: 6px; text-decoration: none; overflow: hidden; transition: transform .5s var(--ease); }
.spec--connected { background: #1b1c21; }
.spec:hover { transform: translateY(-6px); }
.spec__num { font: 700 clamp(4rem, 9vw, 7.5rem)/.8 var(--f-display); letter-spacing: -.05em; color: transparent; -webkit-text-stroke: 1.5px rgba(245, 243, 238, .35); }
.spec__visual { flex: 1; display: flex; align-items: center; gap: 6px; min-height: 120px; margin: 24px 0; }
.spec--linear .spec__visual span { flex: 1; height: 70%; background: var(--paper); opacity: .08; transition: opacity .4s, height .6s var(--ease); }
.spec--linear .spec__visual span:nth-child(4) { background: var(--signal); opacity: .9; }
.spec--linear:hover .spec__visual span { opacity: .2; }
.spec--linear:hover .spec__visual span:nth-child(odd) { height: 90%; }
.spec--linear:hover .spec__visual span:nth-child(4) { opacity: 1; }
.spec--connected .spec__visual { display: grid; grid-template-columns: repeat(3, 1fr); grid-auto-rows: 34px; align-content: center; }
.spec--connected .spec__visual i { background: rgba(245, 243, 238, .08); border-radius: 3px; transition: background .4s, transform .5s var(--ease); }
.spec--connected .spec__visual i:nth-child(5) { background: var(--signal); }
.spec--connected:hover .spec__visual i:nth-child(odd) { transform: scale(.92); }
.spec__title { font: 700 clamp(1.8rem, 3.2vw, 2.6rem)/1 var(--f-display); text-transform: uppercase; letter-spacing: -.03em; margin: 0 0 10px; }
.spec__claim { font: 500 1.1rem/1.35 var(--f-display); color: var(--signal); margin: 0 0 12px; }
.spec__text { color: rgba(245, 243, 238, .72); margin: 0 0 28px; max-width: 32em; }
.spec__link { display: inline-flex; align-items: center; gap: 10px; font: 600 .82rem/1 var(--f-display); letter-spacing: .1em; text-transform: uppercase; }
.spec__link svg { transition: transform .35s var(--ease); }
.spec:hover .spec__link svg { transform: translateX(6px); }
.spec-more { list-style: none; padding: 0; margin: 24px 0 0; display: grid; grid-template-columns: repeat(4, 1fr); border-top: 1px solid var(--line-light); }
.spec-more a { display: flex; justify-content: space-between; align-items: center; padding: 22px 16px 22px 0; font: 600 1.05rem/1.2 var(--f-display); text-transform: uppercase; text-decoration: none; border-bottom: 1px solid var(--line-light); transition: color .25s, padding .35s var(--ease); }
.spec-more a:hover { color: var(--signal-deep); padding-left: 8px; }
@media (max-width: 860px) { .spec-grid { grid-template-columns: 1fr; } .spec { min-height: 420px; } .spec-more { grid-template-columns: 1fr 1fr; gap: 0 16px; } }
@media (max-width: 480px) { .spec-more { grid-template-columns: 1fr; } }

.cost__grid { display: grid; grid-template-columns: 1fr 1fr; gap: clamp(40px, 6vw, 96px); align-items: start; }
.cost__lead { color: rgba(245, 243, 238, .76); font-size: 1.12rem; max-width: 30em; margin: 0 0 32px; }
.cost__actions { display: flex; flex-wrap: wrap; gap: 12px; }
.factors { list-style: none; margin: 0; padding: 0; border-top: 1px solid var(--line-dark); }
.factors li { display: grid; grid-template-columns: 56px 140px 1fr; gap: 12px; align-items: baseline; padding: 18px 0; border-bottom: 1px solid var(--line-dark); transition: background .3s; }
.factors li:hover { background: linear-gradient(90deg, rgba(255, 90, 54, .08), transparent); }
.factors__n { font: 600 .8rem/1 var(--f-display); color: var(--signal); letter-spacing: .1em; }
.factors strong { font: 700 1.15rem/1.2 var(--f-display); text-transform: uppercase; }
.factors li > span:last-child { color: rgba(245, 243, 238, .7); font-size: .95rem; }
@media (max-width: 860px) { .cost__grid { grid-template-columns: 1fr; } .factors li { grid-template-columns: 40px 1fr; } .factors li > span:last-child { grid-column: 2; } }

.steps { list-style: none; margin: 0; padding: 0; display: grid; grid-template-columns: repeat(4, 1fr); gap: 0; border-top: 2px solid var(--ink); }
.step { padding: 28px 24px 8px 0; position: relative; }
.step:not(:last-child)::after { content: ""; position: absolute; right: 12px; top: 28px; bottom: 0; width: 1px; background: var(--line-light); }
.step__n { display: block; font: 700 clamp(3.4rem, 6vw, 5rem)/.9 var(--f-display); letter-spacing: -.05em; color: #E5461F; margin-bottom: 20px; }
.step__title { font: 700 1.2rem/1.2 var(--f-display); text-transform: uppercase; letter-spacing: -.01em; margin: 0 0 10px; }
.step p { color: var(--mute-dark); margin: 0; }
.how__cta { margin: 48px 0 0; }
@media (max-width: 900px) { .steps { grid-template-columns: 1fr 1fr; row-gap: 24px; } .step:nth-child(2)::after { display: none; } }
@media (max-width: 520px) { .steps { grid-template-columns: 1fr; } .step::after { display: none; } }

.blog-feature__grid { display: grid; grid-template-columns: 1.4fr 1fr 1fr; grid-template-rows: auto auto; gap: 24px; }
.blog-feature__grid > :first-child { grid-row: span 2; }
.blog-feature__grid > :nth-child(4) { grid-column: 2 / span 2; }
.blog-feature__grid > :nth-child(4) .card { display: grid; grid-template-columns: 1fr 1fr; gap: 20px; }
.blog-feature__grid > :nth-child(4) .card__body { padding-top: 0; }
@media (max-width: 960px) { .blog-feature__grid { grid-template-columns: 1fr 1fr; } .blog-feature__grid > :first-child { grid-column: span 2; grid-row: auto; } .blog-feature__grid > :nth-child(4) { grid-column: span 2; } }
@media (max-width: 620px) { .blog-feature__grid { grid-template-columns: 1fr; } .blog-feature__grid > * { grid-column: auto !important; } .blog-feature__grid > :nth-child(4) .card { display: block; } }
.cat-pills { list-style: none; padding: 0; margin: 40px 0 0; display: flex; flex-wrap: wrap; gap: 8px; }

.guides__list { list-style: none; margin: 0; padding: 0; border-top: 2px solid var(--ink); }
.guide a { display: grid; grid-template-columns: 80px 1fr 40px; align-items: center; gap: 16px; padding: 28px 0; border-bottom: 1px solid var(--line-light); text-decoration: none; transition: padding .4s var(--ease), background .3s; }
.guide__n { font: 700 2rem/1 var(--f-display); color: var(--mute); transition: color .3s; }
.guide__body strong { display: block; font: 700 clamp(1.25rem, 2.4vw, 1.9rem)/1.1 var(--f-display); text-transform: uppercase; letter-spacing: -.02em; }
.guide__body span { display: block; color: var(--mute-dark); margin-top: 6px; }
.guide svg { justify-self: end; transition: transform .35s var(--ease); }
.guide a:hover { padding-left: 16px; background: linear-gradient(90deg, rgba(255, 90, 54, .1), transparent 60%); }
.guide a:hover .guide__n { color: var(--signal-deep); }
.guide a:hover svg { transform: translateX(6px); }
@media (max-width: 600px) { .guide a { grid-template-columns: 48px 1fr; } .guide svg { display: none; } }

.final-cta__inner { display: grid; grid-template-columns: 1.3fr 1fr; gap: 48px; align-items: end; }
.final-cta .h-display { margin: 0; }
.final-cta__side p { font-size: 1.12rem; margin: 0 0 28px; max-width: 28em; }
@media (max-width: 860px) { .final-cta__inner { grid-template-columns: 1fr; } }

/* ---------- Tarjetas ---------- */
.card { display: flex; flex-direction: column; height: 100%; }
.card__media { display: block; aspect-ratio: 16 / 9; overflow: hidden; border-radius: 4px; background: var(--ink-3); position: relative; }
.card__media img { width: 100%; height: 100%; object-fit: cover; transition: transform .8s var(--ease); }
.card:hover .card__media img { transform: scale(1.04); }
.card__media::after { content: ""; position: absolute; inset: 0; border: 1px solid rgba(255, 255, 255, .08); border-radius: 4px; pointer-events: none; }
.card__placeholder { position: absolute; inset: 0; background: linear-gradient(135deg, var(--ink-3), var(--ink)); }
.card__body { padding-top: 18px; display: flex; flex-direction: column; align-items: flex-start; gap: 10px; flex: 1; }
.card__title { font: 700 1.2rem/1.2 var(--f-display); letter-spacing: -.015em; margin: 0; }
.card__title a { text-decoration: none; background: linear-gradient(currentColor, currentColor) 0 100% / 0 1.5px no-repeat; transition: background-size .45s var(--ease); }
.card:hover .card__title a { background-size: 100% 1.5px; }
.card__excerpt { margin: 0; color: var(--mute-dark); }
.card__meta { margin: auto 0 0; font-size: .82rem; color: var(--mute-dark); }
.card--dark .card__excerpt, .card--dark .card__meta { color: var(--mute); }
.card--dark .chip { background: var(--paper); color: var(--ink); }
.card--dark .chip:hover { background: var(--signal); }
.card--feature .card__title { font-size: clamp(1.5rem, 2.6vw, 2.2rem); line-height: 1.05; text-transform: uppercase; letter-spacing: -.03em; }
.card-grid { display: grid; grid-template-columns: repeat(3, 1fr); gap: clamp(20px, 2.5vw, 32px); }
.card-grid--blog .card--wide { grid-column: span 3; display: grid; grid-template-columns: 1.3fr 1fr; gap: 32px; align-items: center; }
.card-grid--blog .card--wide .card__body { padding-top: 0; }
@media (max-width: 960px) { .card-grid { grid-template-columns: 1fr 1fr; } .card-grid--blog .card--wide { grid-column: span 2; } }
@media (max-width: 620px) { .card-grid { grid-template-columns: 1fr; } .card-grid--blog .card--wide { grid-column: auto; display: flex; } }

/* ---------- Cabeceras de página ---------- */
.page-hero { position: relative; overflow: hidden; padding-block: clamp(48px, 7vw, 100px) clamp(48px, 7vw, 96px); background: var(--ink); color: var(--paper); }
.page-hero--compact { padding-block: clamp(40px, 6vw, 80px); }
.page-hero__lead { font-size: clamp(1.05rem, 1.4vw, 1.2rem); color: rgba(245, 243, 238, .78); max-width: 40em; margin: 0 0 32px; }
.page-hero__lead p { margin: 0; }
.page-hero__grid { position: relative; display: grid; grid-template-columns: 1.25fr .9fr; gap: clamp(32px, 5vw, 72px); align-items: center; }
@media (max-width: 900px) { .page-hero__grid { grid-template-columns: 1fr; } .frame169 { display: none; } }
.frame169 { position: relative; aspect-ratio: 16 / 9; }
.frame169__inner { position: absolute; inset: 0; border: 1px solid rgba(245, 243, 238, .2); border-radius: 6px; background:
	radial-gradient(70% 90% at 70% 40%, rgba(255, 90, 54, .55), transparent 60%),
	repeating-linear-gradient(0deg, rgba(255, 255, 255, .035) 0 1px, transparent 1px 3px),
	linear-gradient(160deg, #23242a, #0d0e11); overflow: hidden; }
.frame169__inner::after { content: ""; position: absolute; inset: 0; background: linear-gradient(110deg, transparent 40%, rgba(255, 255, 255, .12) 50%, transparent 60%); background-size: 250% 100%; animation: sweep 7s ease-in-out infinite alternate; }
.frame169__label { position: absolute; left: 20px; bottom: 18px; font: 700 clamp(1.2rem, 2.4vw, 2rem)/1 var(--f-display); text-transform: uppercase; letter-spacing: -.02em; }
.frame169__corner { position: absolute; width: 18px; height: 18px; border: 2px solid var(--signal); }
.frame169__corner:nth-of-type(2) { top: 12px; left: 12px; border-right: 0; border-bottom: 0; }
.frame169__corner:nth-of-type(3) { top: 12px; right: 12px; border-left: 0; border-bottom: 0; }
.frame169__corner:nth-of-type(4) { bottom: 12px; right: 12px; border-left: 0; border-top: 0; }
.frame169__corner:nth-of-type(5) { bottom: 12px; left: 12px; border-right: 0; border-top: 0; display: none; }
.page-hero--publicidad-tv-lineal .frame169__inner { background: linear-gradient(90deg, #F5F3EE 0 14.28%, #C9C7C0 0 28.56%, #9B9CA0 0 42.84%, #FF5A36 0 57.12%, #C4381A 0 71.4%, #3A3B40 0 85.68%, #101114 0); }
.page-hero--publicidad-tv-lineal .frame169__label { color: var(--ink); background: var(--paper); padding: 6px 10px; }
.page-hero--publicidad-smart-tv .frame169__inner, .page-hero--publicidad-streaming .frame169__inner { background:
	linear-gradient(var(--signal), var(--signal)) 8% 18% / 54% 36% no-repeat,
	linear-gradient(#2b2c32, #2b2c32) 66% 18% / 26% 36% no-repeat,
	linear-gradient(#2b2c32, #2b2c32) 8% 62% / 26% 22% no-repeat,
	linear-gradient(#2b2c32, #2b2c32) 37% 62% / 26% 22% no-repeat,
	linear-gradient(#2b2c32, #2b2c32) 66% 62% / 26% 22% no-repeat,
	linear-gradient(160deg, #1b1c21, #0d0e11); }
.page-hero--tv-programatica .frame169__inner { background:
	radial-gradient(circle at 30% 40%, var(--signal) 0 6px, transparent 7px),
	radial-gradient(circle at 62% 30%, var(--paper) 0 4px, transparent 5px),
	radial-gradient(circle at 74% 66%, var(--signal) 0 5px, transparent 6px),
	radial-gradient(circle at 44% 72%, var(--paper) 0 4px, transparent 5px),
	linear-gradient(rgba(245, 243, 238, .08) 1px, transparent 1px) 0 0 / 22px 22px,
	linear-gradient(90deg, rgba(245, 243, 238, .08) 1px, transparent 1px) 0 0 / 22px 22px,
	#121317; }
.page-hero--precios-publicidad-television .frame169__inner { background:
	linear-gradient(0deg, var(--signal), var(--signal)) 12% 100% / 10% 40% no-repeat,
	linear-gradient(0deg, #3a3b40, #3a3b40) 28% 100% / 10% 62% no-repeat,
	linear-gradient(0deg, #3a3b40, #3a3b40) 44% 100% / 10% 50% no-repeat,
	linear-gradient(0deg, var(--signal), var(--signal)) 60% 100% / 10% 78% no-repeat,
	linear-gradient(0deg, #3a3b40, #3a3b40) 76% 100% / 10% 34% no-repeat,
	linear-gradient(160deg, #1b1c21, #0d0e11); }

/* ---------- Breadcrumbs ---------- */
.ptv-breadcrumbs ol { list-style: none; margin: 0 0 28px; padding: 0; display: flex; flex-wrap: wrap; gap: 6px; font-size: .82rem; color: var(--mute); }
.ptv-breadcrumbs li:not(:last-child)::after { content: "/"; margin-left: 6px; opacity: .5; }
.ptv-breadcrumbs a { text-decoration: none; }
.ptv-breadcrumbs a:hover { color: var(--signal); }
.section--paper .ptv-breadcrumbs ol, .post-hero .ptv-breadcrumbs ol { color: var(--mute-dark); }
.post-hero .ptv-breadcrumbs a:hover { color: var(--signal-deep); }

/* ---------- Artículos y contenido largo ---------- */
.post-hero { padding-top: clamp(40px, 6vw, 80px); }
.post-hero__title { font: 700 clamp(2.2rem, 5.2vw, 4.2rem)/1 var(--f-display); letter-spacing: -.035em; margin: 20px 0 20px; text-wrap: balance; }
.post-hero__lead { font-size: clamp(1.1rem, 1.6vw, 1.3rem); color: var(--mute-dark); margin: 0 0 24px; max-width: 42em; }
.post-meta { display: flex; flex-wrap: wrap; gap: 6px 20px; font-size: .88rem; color: var(--mute-dark); margin: 0; padding-bottom: 32px; }
.post-meta span + span::before { content: ""; display: inline-block; width: 4px; height: 4px; background: var(--signal); border-radius: 50%; margin-right: 20px; vertical-align: middle; }
.post-meta a { text-decoration-color: var(--signal); text-underline-offset: 3px; }
.post-hero__media { margin-block: 0; }
.post-hero__media img { width: 100%; aspect-ratio: 16 / 9; object-fit: cover; border-radius: 6px; }
.post-body { padding-top: clamp(40px, 5vw, 72px); }

.layout-aside { display: grid; grid-template-columns: 280px minmax(0, 1fr); gap: clamp(32px, 5vw, 80px); align-items: start; }
.layout-aside__side { position: sticky; top: calc(var(--header-h) + 24px); display: flex; flex-direction: column; gap: 24px; }
.layout-aside__main { max-width: 760px; }
@media (max-width: 1000px) { .layout-aside { grid-template-columns: 1fr; } .layout-aside__side { position: static; } .layout-aside .aside-cta { display: none; } }

.toc { border-top: 2px solid var(--ink); padding-top: 16px; }
.toc__title { font: 600 .76rem/1 var(--f-display); letter-spacing: .14em; text-transform: uppercase; color: var(--mute-dark); margin: 0 0 12px; cursor: pointer; list-style: none; }
.toc__title::-webkit-details-marker { display: none; }
.toc ol { list-style: none; margin: 0; padding: 0; counter-reset: toc; }
.toc li { counter-increment: toc; }
.toc a { display: grid; grid-template-columns: 28px 1fr; padding: 8px 0; font-size: .9rem; line-height: 1.35; text-decoration: none; color: var(--mute-dark); border-bottom: 1px solid var(--line-light); transition: color .2s; }
.toc a::before { content: counter(toc, decimal-leading-zero); font: 600 .72rem/1.9 var(--f-display); color: var(--mute); }
.toc a:hover, .toc a.is-active { color: var(--ink); }
.toc a.is-active::before { color: var(--signal-deep); }

.aside-cta { background: var(--ink); color: var(--paper); border-radius: 6px; padding: 24px; }
.aside-cta p { margin: 0 0 12px; font-size: .92rem; color: rgba(245, 243, 238, .76); }
.aside-cta p strong { color: var(--paper); font: 700 1.05rem/1.2 var(--f-display); text-transform: uppercase; }
.aside-cta .ptv-btn { width: 100%; margin-top: 8px; }
.aside-cta__link { display: inline-flex; align-items: center; gap: 8px; color: var(--signal); font: 600 .8rem/1 var(--f-display); letter-spacing: .1em; text-transform: uppercase; text-decoration: none; }

.prose { font-size: 1.075rem; line-height: 1.72; }
.prose > * + * { margin-top: 1.1em; }
.prose p { margin: 0; }
.prose .lead, .prose > p:first-child { font-size: 1.22rem; line-height: 1.6; color: var(--ink); }
.prose h2 { font: 700 clamp(1.6rem, 2.6vw, 2.1rem)/1.1 var(--f-display); letter-spacing: -.025em; margin: 2.2em 0 .6em; padding-top: 18px; border-top: 1px solid var(--line-light); position: relative; }
.prose h2::before { content: ""; position: absolute; top: -1px; left: 0; width: 48px; height: 3px; background: var(--signal); }
.prose h3 { font: 700 1.28rem/1.25 var(--f-display); letter-spacing: -.01em; margin: 1.8em 0 .5em; }
.prose h4 { font: 600 1.05rem/1.3 var(--f-display); margin: 1.5em 0 .4em; }
.prose a { color: var(--ink); text-decoration: underline; text-decoration-color: var(--signal); text-decoration-thickness: 2px; text-underline-offset: 3px; transition: color .2s, text-decoration-color .2s; }
.prose a:hover { color: var(--signal-deep); }
.prose ul, .prose ol { padding-left: 1.3em; }
.prose li + li { margin-top: .45em; }
.prose ul li::marker { color: var(--signal-deep); }
.prose strong { font-weight: 650; }
.prose blockquote { margin: 1.6em 0; padding: 4px 0 4px 24px; border-left: 3px solid var(--signal); font: 500 1.25rem/1.45 var(--f-display); }
.prose hr { border: 0; border-top: 1px solid var(--line-light); margin: 2.5em 0; }
.prose code { font-size: .9em; background: var(--paper-2); padding: 2px 6px; border-radius: 3px; }
.ptv-table-wrap { overflow-x: auto; margin: 1.6em 0; border: 1px solid var(--line-light); border-radius: 6px; background: var(--white); }
.prose table { width: 100%; border-collapse: collapse; font-size: .93rem; line-height: 1.45; min-width: 560px; }
.prose th, .prose td { text-align: left; padding: 12px 16px; border-bottom: 1px solid var(--line-light); vertical-align: top; }
.prose thead th { background: var(--ink); color: var(--paper); font: 600 .8rem/1.3 var(--f-display); letter-spacing: .06em; text-transform: uppercase; }
.prose tbody tr:last-child td { border-bottom: 0; }
.prose tbody tr:hover { background: rgba(255, 90, 54, .05); }
.prose h2[id^="fuentes"] + ol, .prose h2[id^="fuentes"] ~ ol:last-of-type { font-size: .88rem; line-height: 1.5; color: var(--mute-dark); }
.prose h2[id^="fuentes"] + ol a { word-break: break-word; }
.prose a.is-external::after { content: "↗"; font-size: .8em; margin-left: 2px; text-decoration: none; display: inline-block; }
.prose--dark { color: rgba(245, 243, 238, .82); }
.prose--dark a { color: var(--paper); }
.page-updated { margin-top: 3em !important; font-size: .85rem; color: var(--mute-dark); }
.prose .note, .prose .callout { padding: 20px 24px; background: var(--paper-2); border-left: 3px solid var(--signal); border-radius: 0 4px 4px 0; }

.context-cta { margin-top: 3em !important; padding: clamp(24px, 4vw, 40px); background: var(--white); border: 1px solid var(--line-light); border-top: 4px solid var(--signal); border-radius: 6px; }
.context-cta__title { font: 700 clamp(1.4rem, 2.4vw, 1.9rem)/1.1 var(--f-display); letter-spacing: -.02em; margin: 0 0 12px !important; }
.context-cta p { margin: 0 0 20px; }
.context-cta__actions { display: flex; flex-wrap: wrap; gap: 12px; }
.post-footer { margin-top: 2em !important; font-size: .9rem; color: var(--mute-dark); border-top: 1px solid var(--line-light); padding-top: 20px; }

/* ---------- Formularios de solicitud ---------- */
.lead-section__grid { display: grid; grid-template-columns: .9fr 1.1fr; gap: clamp(32px, 6vw, 96px); align-items: start; }
.lead-section__text { color: rgba(245, 243, 238, .78); font-size: 1.1rem; margin: 0 0 32px; }
.lead-section__steps { list-style: none; margin: 0 0 24px; padding: 0; border-top: 1px solid var(--line-dark); }
.lead-section__steps li { display: flex; gap: 18px; padding: 16px 0; border-bottom: 1px solid var(--line-dark); color: rgba(245, 243, 238, .85); }
.lead-section__steps strong { font-family: var(--f-display); color: var(--signal); }
.lead-section__small { font-size: .88rem; color: var(--mute); }
.lead-section__form { background: var(--paper); color: var(--ink); border-radius: 8px; padding: clamp(22px, 3.5vw, 44px); box-shadow: 0 40px 80px rgba(0, 0, 0, .35); }
@media (max-width: 960px) { .lead-section__grid { grid-template-columns: 1fr; } }

.ptv-form { display: flex; flex-direction: column; gap: 18px; }
.ptv-form__grid { display: grid; grid-template-columns: 1fr 1fr; gap: 18px; }
.ptv-form__grid:has(> :nth-child(3):last-child) { grid-template-columns: repeat(auto-fit, minmax(190px, 1fr)); }
@media (max-width: 640px) { .ptv-form__grid { grid-template-columns: 1fr; } }
.ptv-field { margin: 0; display: flex; flex-direction: column; gap: 6px; border: 0; padding: 0; min-width: 0; }
.ptv-field > label, .ptv-field legend { font: 600 .82rem/1.3 var(--f-display); letter-spacing: .03em; color: var(--ink); padding: 0; }
.ptv-opt { color: var(--mute-dark); font-weight: 400; }
.ptv-field input, .ptv-field select, .ptv-field textarea { width: 100%; min-height: 50px; padding: 12px 14px; font: 400 1rem/1.4 var(--f-text); color: var(--ink); background: var(--white); border: 1.5px solid rgba(16, 17, 20, .18); border-radius: var(--radius); transition: border-color .2s, box-shadow .2s; appearance: none; -webkit-appearance: none; }
.ptv-field select { background-image: url("data:image/svg+xml,%3Csvg xmlns='http://www.w3.org/2000/svg' width='12' height='8'%3E%3Cpath d='M1 1l5 5 5-5' fill='none' stroke='%23101114' stroke-width='2'/%3E%3C/svg%3E"); background-repeat: no-repeat; background-position: right 14px center; padding-right: 36px; }
.ptv-field textarea { resize: vertical; min-height: 110px; }
.ptv-field input:focus, .ptv-field select:focus, .ptv-field textarea:focus { outline: none; border-color: var(--ink); box-shadow: 0 0 0 3px rgba(255, 90, 54, .35); }
.ptv-field.is-invalid input, .ptv-field.is-invalid select, .ptv-field.is-invalid textarea { border-color: #C4381A; }
.ptv-field.is-invalid > label, .ptv-chips.is-invalid legend { color: #C4381A; }
.ptv-chips { display: flex; flex-direction: row; flex-wrap: wrap; gap: 8px; }
.ptv-chips legend { margin-bottom: 8px; width: 100%; }
.ptv-chip { position: relative; }
.ptv-chip input { position: absolute; opacity: 0; inset: 0; margin: 0; cursor: pointer; }
.ptv-chip span { display: inline-flex; align-items: center; min-height: 42px; padding: 8px 14px; border: 1.5px solid rgba(16, 17, 20, .2); border-radius: 100px; font: 500 .9rem/1.2 var(--f-text); background: var(--white); transition: background .2s, border-color .2s, color .2s; }
.ptv-chip input:hover + span { border-color: var(--ink); }
.ptv-chip input:checked + span { background: var(--ink); color: var(--paper); border-color: var(--ink); }
.ptv-chip input:focus-visible + span { outline: 2px solid var(--signal); outline-offset: 2px; }
.ptv-field--consent label { display: flex; gap: 12px; align-items: flex-start; font: 400 .88rem/1.45 var(--f-text); }
.ptv-field--consent input { width: 20px; height: 20px; min-height: 0; margin: 2px 0 0; flex: none; accent-color: var(--ink); appearance: auto; -webkit-appearance: checkbox; }
.ptv-field--consent a { text-decoration-color: var(--signal); }
.ptv-legal-first-layer { margin: -6px 0 0; font-size: .74rem; line-height: 1.45; color: var(--mute-dark); }
.ptv-form__actions { display: flex; flex-wrap: wrap; align-items: center; gap: 16px; }
.ptv-form__actions .ptv-btn { min-width: 220px; }
.ptv-form__status { margin: 0; font-size: .92rem; }
.ptv-form__status.is-error { color: #C4381A; font-weight: 600; }
.ptv-form__status.is-ok { color: var(--ink); font-weight: 600; }
.ptv-form.is-sending .ptv-btn { opacity: .6; pointer-events: none; }
.ptv-hp { position: absolute !important; left: -9999px; width: 1px; height: 1px; overflow: hidden; }
.notice-error { background: rgba(255, 90, 54, .1); color: #C4381A; padding: 12px 16px; border-radius: 4px; margin: 0 0 20px; }

.contact__grid { display: grid; grid-template-columns: 1.3fr .8fr; gap: clamp(32px, 5vw, 80px); align-items: start; }
.card-surface { background: var(--white); border: 1px solid var(--line-light); border-radius: 8px; padding: clamp(22px, 3.5vw, 44px); }
@media (max-width: 960px) { .contact__grid { grid-template-columns: 1fr; } }

.thanks { min-height: 70vh; display: flex; align-items: center; }
.thanks__ref { font-family: var(--f-display); font-size: 1.05rem; margin: 0 0 24px; }
.thanks__ref strong { color: var(--signal); letter-spacing: .06em; }
.thanks .prose { margin-bottom: 32px; }

/* ---------- Archivo del blog ---------- */
.cat-nav ul { list-style: none; margin: 8px 0 0; padding: 0; display: flex; flex-wrap: wrap; gap: 8px; }
.page-hero .chip--outline { color: var(--paper); }
.nav-links { display: flex; gap: 8px; justify-content: center; margin-top: 56px; flex-wrap: wrap; }
.nav-links .page-numbers { display: inline-grid; place-items: center; min-width: 46px; height: 46px; padding: 0 14px; border: 1px solid var(--line-light); border-radius: var(--radius); text-decoration: none; font: 600 .9rem/1 var(--f-display); }
.nav-links .page-numbers.current { background: var(--ink); color: var(--paper); border-color: var(--ink); }
.nav-links a.page-numbers:hover { border-color: var(--ink); }
.empty-state { text-align: center; padding: 40px 0; }

/* ---------- 404 ---------- */
.nosignal { position: relative; min-height: 78vh; display: flex; align-items: center; overflow: hidden; padding-block: 80px; }
.nosignal__bars { position: absolute; inset: 0 0 auto auto; width: 40%; height: 100%; display: flex; opacity: .14; }
.nosignal__bars i { flex: 1; }
.nosignal__bars i:nth-child(1) { background: #F5F3EE; } .nosignal__bars i:nth-child(2) { background: #C9C7C0; } .nosignal__bars i:nth-child(3) { background: #9B9CA0; } .nosignal__bars i:nth-child(4) { background: #FF5A36; } .nosignal__bars i:nth-child(5) { background: #C4381A; } .nosignal__bars i:nth-child(6) { background: #3A3B40; } .nosignal__bars i:nth-child(7) { background: #101114; }
.nosignal__copy { position: relative; }
.nosignal__links { list-style: none; padding: 0; margin: 0; display: flex; flex-wrap: wrap; gap: 10px; }
.nosignal__links a { display: inline-block; padding: 10px 16px; border: 1px solid var(--line-dark); border-radius: var(--radius); text-decoration: none; transition: border-color .2s, color .2s; }
.nosignal__links a:hover { border-color: var(--signal); color: var(--signal); }

/* ---------- Pie ---------- */
.site-footer { background: #0B0C0E; color: var(--paper); padding: clamp(56px, 8vw, 96px) 0 calc(28px + env(safe-area-inset-bottom)); }
.site-footer__top { display: grid; grid-template-columns: 1fr 1.6fr; gap: 56px; padding-bottom: 48px; border-bottom: 1px solid var(--line-dark); }
.site-footer__claim { font: 700 clamp(1.6rem, 3vw, 2.4rem)/1 var(--f-display); text-transform: uppercase; letter-spacing: -.03em; margin: 28px 0 16px; }
.site-footer__note { color: var(--mute); font-size: .92rem; max-width: 30em; margin: 0; }
.site-footer__cols { display: grid; grid-template-columns: repeat(3, 1fr); gap: 32px; }
.site-footer__h { font: 600 .76rem/1 var(--f-display); letter-spacing: .14em; text-transform: uppercase; color: var(--mute); margin: 0 0 18px; }
.site-footer ul { list-style: none; margin: 0; padding: 0; }
.site-footer li + li { margin-top: 10px; }
.site-footer__cols a { text-decoration: none; color: rgba(245, 243, 238, .85); font-size: .93rem; transition: color .2s; }
.site-footer__cols a:hover { color: var(--signal); }
.site-footer__bottom { padding-top: 24px; font-size: .8rem; color: var(--mute); }
.site-footer__bottom p { margin: 0; }
@media (max-width: 900px) { .site-footer__top { grid-template-columns: 1fr; } }
@media (max-width: 560px) { .site-footer__cols { grid-template-columns: 1fr 1fr; } }

/* CTA móvil persistente */
.mobile-cta { display: none; }
@media (max-width: 720px) {
	.mobile-cta { display: flex; position: fixed; left: 12px; right: 12px; bottom: calc(12px + env(safe-area-inset-bottom)); z-index: 90; box-shadow: 0 16px 40px rgba(0, 0, 0, .35); transform: translateY(150%); transition: transform .4s var(--ease); }
	.mobile-cta.is-visible { transform: none; }
	.site-footer { padding-bottom: 96px; }
}

/* Banner de consentimiento */
.ptv-consent { position: fixed; left: 16px; bottom: 16px; z-index: 200; max-width: 440px; background: var(--ink); color: var(--paper); border: 1px solid var(--line-dark); border-radius: 8px; padding: 20px; box-shadow: 0 30px 60px rgba(0, 0, 0, .4); font-size: .9rem; }
.ptv-consent[hidden] { display: none; }
.ptv-consent p { margin: 0 0 16px; color: rgba(245, 243, 238, .85); }
.ptv-consent a { color: var(--paper); }
.ptv-consent__actions { display: flex; gap: 10px; }
.ptv-consent__actions .ptv-btn { flex: 1; min-height: 44px; }
@media (max-width: 560px) { .ptv-consent { left: 8px; right: 8px; bottom: 8px; max-width: none; } }

/* ---------- Animaciones de entrada ---------- */
.js .reveal { opacity: 0; transform: translateY(28px); transition: opacity .9s var(--ease), transform .9s var(--ease); }
.js .reveal.is-in { opacity: 1; transform: none; }
.js .hero__title .line { opacity: 0; transform: translateY(40%); animation: rise 1s var(--ease) forwards; }
.js .hero__title .line--accent { animation-delay: .12s; }
.js .hero__lead, .js .hero__actions, .js .hero .eyebrow { opacity: 0; animation: fade 1s .3s var(--ease) forwards; }
.js .screens .screen { opacity: 0; animation: screenIn 1.1s var(--ease) forwards; }
.js .screens .screen--a { animation-delay: .35s; } .js .screens .screen--b { animation-delay: .45s; } .js .screens .screen--c { animation-delay: .55s; } .js .screens .screen--d { animation-delay: .65s; }
@keyframes rise { to { opacity: 1; transform: none; } }
@keyframes fade { to { opacity: 1; } }
@keyframes screenIn { from { opacity: 0; transform: translateY(24px) scale(.97); } to { opacity: 1; transform: none; } }

@media (prefers-reduced-motion: reduce) {
	html { scroll-behavior: auto; }
	*, *::before, *::after { animation-duration: .001ms !important; animation-iteration-count: 1 !important; transition-duration: .001ms !important; }
	.js .reveal, .js .hero__title .line, .js .hero__lead, .js .hero__actions, .js .hero .eyebrow, .js .screens .screen { opacity: 1 !important; transform: none !important; }
	.ticker__track { animation: none; }
}

@media print {
	.site-header, .site-footer, .lead-section, .mobile-cta, .ptv-consent, .layout-aside__side, .context-cta, .final-cta { display: none !important; }
	body { background: #fff; }
}
.ptv-unpublished-link { background: rgba(255, 90, 54, .12); outline: 1px dashed #C4381A; }

/* =========================================================================
   v2 — Dirección «spot publicitario»: cinética, fluida y de alto impacto
   ========================================================================= */
@view-transition { navigation: auto; }
::view-transition-old(root) { animation: vt-out .35s cubic-bezier(.7, 0, .3, 1) both; }
::view-transition-new(root) { animation: vt-in .55s cubic-bezier(.2, .7, .1, 1) both; }
@keyframes vt-out { to { opacity: 0; transform: scale(.985); } }
@keyframes vt-in { from { opacity: 0; transform: translateY(24px); } }

.h-display--xxl { font-size: clamp(2.6rem, 6.6vw, 6.8rem); line-height: .9; }
.h-display--xl { font-size: clamp(2.6rem, 7.4vw, 6.6rem); line-height: .9; }
.eyebrow--ink { color: var(--ink); }

/* Barra de progreso tipo emisión */
.progress { position: fixed; inset: 0 0 auto 0; height: 3px; z-index: 300; pointer-events: none; }
.progress span { display: block; height: 100%; width: 100%; background: var(--signal); transform-origin: 0 50%; transform: scaleX(var(--p, 0)); }
.admin-bar .progress { top: 32px; }
@media (max-width: 782px) { .admin-bar .progress { top: 46px; } }

/* Cabecera: transparente sobre el hero, se oculta al bajar y aparece al subir */
.site-header { transition: background .35s, transform .45s var(--ease), border-color .35s; }
.site-header--overlay:not(.is-scrolled) { background: transparent; border-color: transparent; backdrop-filter: none; -webkit-backdrop-filter: none; }
.site-header.is-hidden { transform: translateY(-110%); }
body:has(.site-header--overlay) main { margin-top: calc(var(--header-h) * -1); }

/* Palabras que entran una a una */
[data-split] .w { display: inline-block; overflow: hidden; vertical-align: top; padding: .14em .02em .16em; margin: -.14em -.02em -.16em; }
[data-split] .w > span { display: inline-block; transform: translateY(105%); transition: transform .9s var(--ease); transition-delay: calc(var(--i) * 55ms); }
[data-split].is-in .w > span { transform: none; }

/* ---------- 1. HERO «En emisión» ---------- */
.onair { position: relative; min-height: 100svh; display: flex; flex-direction: column; justify-content: flex-end; background: #0A0B0D; color: var(--paper); overflow: hidden; isolation: isolate; padding-top: calc(var(--header-h) + 24px); }
.onair__stage { position: absolute; inset: 0; z-index: -1; }
.blob { position: absolute; border-radius: 50%; filter: blur(70px); opacity: .85; will-change: transform; }
.blob--a { width: 62vmax; height: 62vmax; right: -18vmax; top: -22vmax; background: radial-gradient(circle at 40% 40%, #FF5A36, rgba(255, 90, 54, 0) 62%); animation: drift-a 16s ease-in-out infinite alternate; }
.blob--b { width: 46vmax; height: 46vmax; left: -16vmax; bottom: -20vmax; background: radial-gradient(circle, rgba(196, 56, 26, .9), rgba(196, 56, 26, 0) 65%); animation: drift-b 19s ease-in-out infinite alternate; }
.blob--c { width: 30vmax; height: 30vmax; left: 38%; top: 30%; background: radial-gradient(circle, rgba(245, 243, 238, .16), rgba(245, 243, 238, 0) 65%); animation: drift-c 13s ease-in-out infinite alternate; }
@keyframes drift-a { to { transform: translate(-8vmax, 10vmax) scale(1.12); } }
@keyframes drift-b { to { transform: translate(10vmax, -6vmax) scale(.9); } }
@keyframes drift-c { to { transform: translate(-12vmax, 8vmax) scale(1.3); } }
.grain { position: absolute; inset: -50%; background-image: url("data:image/svg+xml,%3Csvg xmlns='http://www.w3.org/2000/svg' width='160' height='160'%3E%3Cfilter id='n'%3E%3CfeTurbulence type='fractalNoise' baseFrequency='.9' numOctaves='2' stitchTiles='stitch'/%3E%3C/filter%3E%3Crect width='100%25' height='100%25' filter='url(%23n)' opacity='.55'/%3E%3C/svg%3E"); opacity: .13; mix-blend-mode: overlay; animation: grain 1s steps(6) infinite; }
@keyframes grain { 0% { transform: translate(0, 0); } 33% { transform: translate(-3%, 2%); } 66% { transform: translate(2%, -3%); } 100% { transform: translate(-1%, 1%); } }
.scanlines { position: absolute; inset: 0; background: repeating-linear-gradient(0deg, rgba(255, 255, 255, .03) 0 1px, transparent 1px 4px); }
.onair__hud { position: absolute; top: calc(var(--header-h) + 18px); left: 0; right: 0; display: flex; justify-content: space-between; font: 600 .72rem/1 var(--f-display); letter-spacing: .16em; text-transform: uppercase; color: rgba(245, 243, 238, .7); }
.hud-tag { display: inline-flex; align-items: center; gap: 10px; }
.hud-tc { font-variant-numeric: tabular-nums; }
.onair__content { padding-bottom: clamp(24px, 4vw, 48px); }
.onair__title { font: 700 clamp(3rem, 9.4vw, 9.6rem)/.88 var(--f-display); letter-spacing: -.055em; text-transform: uppercase; margin: 0 0 clamp(24px, 4vw, 48px); }
.onair__line { display: block; }
.rotator { display: grid; color: var(--signal); }
.rotator__word { grid-area: 1 / 1; display: block; opacity: 0; transform: translateY(40%); clip-path: inset(0 0 100% 0); transition: transform .8s var(--ease), opacity .5s, clip-path .8s var(--ease); }
.rotator__word.is-active { opacity: 1; transform: none; clip-path: inset(-20% -5% -20% -5%); }
.rotator__word.is-out { opacity: 0; transform: translateY(-30%); clip-path: inset(100% 0 0 0); }
.onair__bottom { display: grid; grid-template-columns: minmax(0, 1fr) auto; gap: 24px 48px; align-items: end; }
.onair__lead { margin: 0; max-width: 36em; font-size: clamp(1rem, 1.3vw, 1.15rem); color: rgba(245, 243, 238, .8); }
.onair__actions { display: flex; flex-wrap: wrap; gap: 12px; }
@media (max-width: 900px) { .onair__bottom { grid-template-columns: 1fr; } }
.spotbar { display: flex; align-items: center; gap: 16px; padding-block: 18px 22px; border-top: 1px solid rgba(245, 243, 238, .14); font: 600 .72rem/1 var(--f-display); letter-spacing: .16em; text-transform: uppercase; color: rgba(245, 243, 238, .7); }
.spotbar__track { flex: 1; height: 2px; background: rgba(245, 243, 238, .16); position: relative; overflow: hidden; }
.spotbar__fill { position: absolute; inset: 0; background: var(--signal); transform-origin: 0 50%; animation: spot 20s linear infinite; }
@keyframes spot { from { transform: scaleX(0); } to { transform: scaleX(1); } }
.spotbar__scroll { display: inline-flex; gap: 8px; align-items: center; }
.spotbar__scroll svg { animation: bob 1.6s ease-in-out infinite; }
@keyframes bob { 50% { transform: translateY(4px); } }

/* ---------- 2. Pantalla que crece con el scroll ---------- */
.zoom { position: relative; height: 340vh; background: #0A0B0D; --z: 0; }
.zoom__sticky { position: sticky; top: 0; height: 100svh; display: grid; place-items: center; overflow: hidden; }
.zoom__screen { position: relative; width: 100vw; height: 100svh; transform: scale(calc(.58 + .42 * var(--zs, 0))); border-radius: calc(28px * (1 - var(--zs, 0))); overflow: hidden; background: var(--ink-2); box-shadow: 0 0 0 1px rgba(245, 243, 238, .14), 0 60px 120px rgba(0, 0, 0, .6); will-change: transform; }
.zoom__chrome { position: absolute; z-index: 3; top: 20px; left: 24px; right: 24px; display: flex; align-items: center; gap: 10px; font: 600 .72rem/1 var(--f-display); letter-spacing: .16em; color: var(--paper); }
.zoom__safe { position: fixed; }
.scene { position: absolute; inset: 0; display: flex; flex-direction: column; justify-content: center; padding: clamp(24px, 7vw, 120px); opacity: 0; transition: opacity .5s ease, transform .8s var(--ease); transform: scale(1.04); }
.scene.is-on { opacity: 1; transform: none; }
.scene--1 { background: radial-gradient(120% 90% at 80% 20%, #FF5A36 0%, #C4381A 45%, #101114 100%); }
.scene--2 { background: var(--paper); color: var(--ink); }
.scene--2::before { content: ""; position: absolute; inset: 0; background-image: linear-gradient(rgba(16, 17, 20, .07) 1px, transparent 1px), linear-gradient(90deg, rgba(16, 17, 20, .07) 1px, transparent 1px); background-size: 48px 48px; }
.scene--2::after { content: ""; position: absolute; width: 22vmin; height: 22vmin; right: 12%; top: 18%; border: 3px solid var(--signal); border-radius: 50%; box-shadow: 0 0 0 4vmin rgba(255, 90, 54, .12), 0 0 0 9vmin rgba(255, 90, 54, .07); }
.scene--3 { background: linear-gradient(180deg, #17181c, #0a0b0d); color: var(--paper); }
.scene--3::after { content: ""; position: absolute; inset: 0; background: linear-gradient(90deg, #F5F3EE 0 14.28%, #C9C7C0 0 28.56%, #9B9CA0 0 42.84%, #FF5A36 0 57.12%, #C4381A 0 71.4%, #3A3B40 0 85.68%, #101114 0); opacity: .16; }
.scene--4 { background: var(--signal); color: var(--ink); align-items: flex-start; gap: 32px; }
.scene--4 .ptv-btn--primary { --bg: var(--ink); --fg: var(--paper); --bd: var(--ink); }
.scene__kicker { position: relative; z-index: 1; margin: 0 0 18px; font: 600 .8rem/1 var(--f-display); letter-spacing: .18em; text-transform: uppercase; opacity: .8; }
.scene__big { position: relative; z-index: 1; margin: 0; font: 700 clamp(2.2rem, 7vw, 7.2rem)/.92 var(--f-display); letter-spacing: -.045em; text-transform: uppercase; }
.scene__big--xl { font-size: clamp(3.4rem, 12vw, 12rem); line-height: .85; }
.scene__big em { font-style: normal; -webkit-text-stroke: 2px var(--ink); color: transparent; }

/* ---------- 3. Cifras ---------- */
.stats { padding-block: clamp(64px, 9vw, 120px); }
.stats__grid { display: grid; grid-template-columns: repeat(3, 1fr); gap: 0; border-top: 1px solid var(--line-dark); }
.stat { padding: 32px 28px 0 0; border-right: 1px solid var(--line-dark); }
.stat:last-child { border-right: 0; }
.stat + .stat { padding-left: 28px; }
.stat__num { margin: 0 0 12px; font: 700 clamp(3.6rem, 8vw, 7.4rem)/.85 var(--f-display); letter-spacing: -.05em; color: var(--paper); font-variant-numeric: tabular-nums; }
.stat__num small { font-size: .32em; letter-spacing: 0; margin-left: 8px; color: var(--signal); }
.stat__txt { margin: 0 0 10px; color: rgba(245, 243, 238, .78); max-width: 22em; }
.stat__src { margin: 0; font-size: .74rem; color: var(--mute); letter-spacing: .04em; }
@media (max-width: 860px) { .stats__grid { grid-template-columns: 1fr; } .stat, .stat + .stat { border-right: 0; border-bottom: 1px solid var(--line-dark); padding: 28px 0; } }

/* ---------- 4. Marquesina gigante ---------- */
.bigmarquee { background: var(--paper); overflow: hidden; padding-block: clamp(20px, 3vw, 40px); border-block: 1px solid var(--line-light); }
.bigmarquee__track { display: flex; width: max-content; align-items: center; animation: ticker 32s linear infinite; transform: skewX(var(--skew, 0deg)); }
.bigmarquee span { font: 700 clamp(3.4rem, 10vw, 9.5rem)/1 var(--f-display); text-transform: uppercase; letter-spacing: -.04em; padding-inline: .25em; color: transparent; -webkit-text-stroke: 1.5px var(--ink); transition: color .3s; }
.bigmarquee span:nth-of-type(odd) { color: var(--ink); -webkit-text-stroke: 0; }
.bigmarquee i { font-style: normal; color: var(--signal); font-size: clamp(2rem, 5vw, 4.5rem); }

/* ---------- 5. Recorrido horizontal de soluciones ---------- */
.hscroll { position: relative; background: var(--paper); --hx: 0; }
.hscroll__sticky { padding-block: clamp(56px, 8vw, 100px); }
.hscroll__head { margin-bottom: clamp(28px, 4vw, 48px); }
.hscroll__head .h-display { margin: 0; }
.hscroll__viewport { overflow-x: auto; scroll-snap-type: x mandatory; scrollbar-width: none; -webkit-overflow-scrolling: touch; padding-inline: var(--gutter); }
.hscroll__viewport::-webkit-scrollbar { display: none; }
.hscroll__track { display: flex; gap: clamp(14px, 1.6vw, 22px); width: max-content; padding-right: var(--gutter); }
.pcard { position: relative; scroll-snap-align: start; flex: none; width: min(78vw, 340px); min-height: 440px; display: flex; flex-direction: column; padding: 28px; border-radius: 10px; background: var(--ink); color: var(--paper); text-decoration: none; overflow: hidden; isolation: isolate; transition: transform .6s var(--ease); }
.pcard--xl { width: min(88vw, 560px); }
.pcard::after { content: ""; position: absolute; inset: 0; z-index: -1; background: radial-gradient(80% 60% at 100% 0%, rgba(255, 90, 54, .35), transparent 70%); opacity: 0; transition: opacity .5s; }
.pcard:hover { transform: translateY(-8px); }
.pcard:hover::after { opacity: 1; }
.pcard--connected { background: #1d1e23; }
.pcard--ai { background: var(--signal); color: var(--ink); }
.pcard--ai .pcard__n { -webkit-text-stroke-color: rgba(16, 17, 20, .45); }
.pcard__n { font: 700 clamp(3.6rem, 6vw, 5.6rem)/.8 var(--f-display); color: transparent; -webkit-text-stroke: 1.5px rgba(245, 243, 238, .4); letter-spacing: -.05em; }
.pcard__vis { flex: 1; min-height: 110px; margin: 20px 0; display: flex; align-items: center; gap: 6px; }
.pcard__vis i { display: block; flex: 1; border-radius: 3px; background: rgba(245, 243, 238, .1); transition: transform .6s var(--ease), background .4s; }
.pcard__vis--bars i { height: 72%; } .pcard__vis--bars i:nth-child(4) { background: var(--signal); }
.pcard:hover .pcard__vis--bars i:nth-child(odd) { transform: scaleY(1.25); }
.pcard__vis--grid { display: grid; grid-template-columns: repeat(3, 1fr); grid-auto-rows: 34px; align-content: center; }
.pcard__vis--grid i:nth-child(5) { background: var(--signal); }
.pcard:hover .pcard__vis--grid i:nth-child(even) { transform: scale(.88); }
.pcard__vis--tiles { display: grid; grid-template-columns: 2fr 1fr; grid-template-rows: 46px 46px; } .pcard__vis--tiles i:first-child { background: var(--signal); grid-row: span 2; }
.pcard__vis--play i { height: 6px; flex: 1; } .pcard__vis--play i:first-child { flex: 3; background: var(--signal); }
.pcard__vis--dots i { height: 14px; flex: none; width: 14px; border-radius: 50%; } .pcard__vis--dots i:nth-child(2) { background: var(--signal); transform: translateY(-24px); } .pcard__vis--dots i:nth-child(3) { transform: translateY(18px); }
.pcard__vis--ai i { height: 70px; background: rgba(16, 17, 20, .14); position: relative; overflow: hidden; }
.pcard__vis--ai i::after { content: ""; position: absolute; inset: 0; background: linear-gradient(180deg, transparent, rgba(16, 17, 20, .35), transparent); transform: translateY(-100%); animation: scan 2.4s ease-in-out infinite; animation-delay: calc(var(--d, 0) * 1s); }
.pcard__vis--ai i:nth-child(2) { --d: .3; } .pcard__vis--ai i:nth-child(3) { --d: .6; } .pcard__vis--ai i:nth-child(4) { --d: .9; }
@keyframes scan { to { transform: translateY(100%); } }
.pcard__body { display: flex; flex-direction: column; gap: 8px; }
.pcard__title { font: 700 clamp(1.6rem, 2.6vw, 2.4rem)/1 var(--f-display); text-transform: uppercase; letter-spacing: -.03em; }
.pcard__claim { font: 500 1.05rem/1.3 var(--f-display); color: var(--signal); }
.pcard__txt { color: rgba(245, 243, 238, .72); font-size: .95rem; }
.pcard--ai .pcard__txt { color: rgba(16, 17, 20, .8); }
.pcard__go { position: absolute; top: 24px; right: 24px; width: 48px; height: 48px; display: grid; place-items: center; border: 1px solid currentColor; border-radius: 50%; opacity: .7; transition: background .3s, color .3s, transform .4s var(--ease), opacity .3s; }
.pcard:hover .pcard__go { background: var(--signal); color: var(--ink); border-color: var(--signal); transform: rotate(-45deg); opacity: 1; }
.pcard--ai:hover .pcard__go { background: var(--ink); color: var(--signal); border-color: var(--ink); }
.hscroll__progress { margin-top: 28px; height: 2px; background: var(--line-light); position: relative; }
.hscroll__progress span { position: absolute; inset: 0; background: var(--ink); transform-origin: 0 50%; transform: scaleX(var(--hp, .1)); }
/* Escritorio: el scroll vertical mueve la pista en horizontal */
@media (min-width: 1000px) and (prefers-reduced-motion: no-preference) {
	.hscroll.is-pinned { height: var(--hscroll-h, 300vh); }
	.hscroll.is-pinned .hscroll__sticky { position: sticky; top: 0; height: 100vh; display: flex; flex-direction: column; justify-content: center; overflow: hidden; }
	.hscroll.is-pinned .hscroll__viewport { overflow: visible; scroll-snap-type: none; }
	.hscroll.is-pinned .hscroll__track { transform: translate3d(calc(var(--hx) * -1px), 0, 0); will-change: transform; }
	.hscroll .pcard { min-height: min(56vh, 520px); }
}

/* ---------- 6. Creatividad con IA ---------- */
.aicreative { position: relative; overflow: hidden; padding-block: clamp(72px, 10vw, 150px); }
.aicreative::before { content: ""; position: absolute; width: 60vmax; height: 60vmax; left: -20vmax; bottom: -30vmax; background: radial-gradient(circle, rgba(255, 90, 54, .28), transparent 65%); filter: blur(40px); }
.aicreative__grid { position: relative; display: grid; grid-template-columns: 1fr 1fr; gap: clamp(40px, 6vw, 96px); align-items: center; }
.aicreative__lead { font-size: 1.12rem; color: rgba(245, 243, 238, .8); margin: 0 0 28px; max-width: 32em; }
.aicreative__list { list-style: none; padding: 0; margin: 0 0 36px; border-top: 1px solid var(--line-dark); }
.aicreative__list li { padding: 14px 0 14px 30px; border-bottom: 1px solid var(--line-dark); position: relative; color: rgba(245, 243, 238, .8); }
.aicreative__list li::before { content: ""; position: absolute; left: 0; top: 21px; width: 14px; height: 2px; background: var(--signal); }
.aicreative__list strong { color: var(--paper); }
.aigen { background: #0A0B0D; border: 1px solid var(--line-dark); border-radius: 12px; padding: 18px; box-shadow: 0 50px 100px rgba(0, 0, 0, .5); }
.aigen__prompt { font: 500 .88rem/1.4 ui-monospace, SFMono-Regular, Menlo, Consolas, monospace; color: rgba(245, 243, 238, .85); background: var(--ink-2); border-radius: 6px; padding: 12px 14px; margin-bottom: 14px; min-height: 3.2em; }
.aigen__caret { color: var(--signal); }
[data-typing]::after { content: "▍"; color: var(--signal); animation: blink 1s steps(1) infinite; }
.aigen__frames { display: grid; grid-template-columns: 1fr 1fr; gap: 10px; }
.aigen__frame { position: relative; aspect-ratio: 16 / 9; border-radius: 6px; overflow: hidden; background: var(--ink-3); }
.aigen__frame::before { content: ""; position: absolute; inset: 0; opacity: 0; transition: opacity 1.2s ease; }
.aigen__frame.is-done::before { opacity: 1; }
.aigen__frame.f1::before { background: radial-gradient(60% 80% at 70% 80%, rgba(255, 90, 54, .9), transparent 60%), linear-gradient(180deg, #101114, #C4381A 75%, #FF5A36); }
.aigen__frame.f2::before { background: linear-gradient(160deg, #3a3b40 0 40%, transparent 40%), radial-gradient(40% 40% at 30% 70%, #FF5A36, transparent 70%), #1b1c21; }
.aigen__frame.f3::before { background: radial-gradient(30% 50% at 50% 55%, #F5F3EE, transparent 70%), linear-gradient(90deg, #101114, #3a3b40); }
.aigen__frame.f4::before { background: #FF5A36; }
.aigen__frame.f4.is-done::after { content: "TU MARCA"; position: absolute; inset: 0; display: grid; place-items: center; font: 700 clamp(1rem, 2.4vw, 1.6rem)/1 var(--f-display); color: var(--ink); letter-spacing: -.02em; }
.aigen__scan { position: absolute; left: 0; right: 0; height: 30%; top: -30%; background: linear-gradient(180deg, transparent, rgba(255, 90, 54, .55), transparent); }
.aigen__frame.is-scanning .aigen__scan { animation: frame-scan 1.1s ease-in-out infinite; }
@keyframes frame-scan { to { top: 100%; } }
.aigen__lbl { position: absolute; left: 8px; bottom: 6px; z-index: 2; font: 600 .62rem/1 var(--f-display); letter-spacing: .12em; text-transform: uppercase; color: var(--paper); background: rgba(16, 17, 20, .6); padding: 4px 6px; border-radius: 2px; }
.aigen__out { display: flex; flex-wrap: wrap; gap: 8px; margin-top: 14px; }
.aigen__out span { font: 600 .72rem/1 var(--f-display); letter-spacing: .1em; text-transform: uppercase; padding: 8px 10px; border: 1px solid var(--line-dark); border-radius: 100px; color: rgba(245, 243, 238, .8); }
.aigen__out span:first-child { background: var(--signal); color: var(--ink); border-color: var(--signal); }
@media (max-width: 960px) { .aicreative__grid { grid-template-columns: 1fr; } }

/* ---------- 7. Presupuesto ---------- */
.cost2 .h-display { max-width: 14ch; }
.cost2__grid { display: grid; grid-template-columns: 1fr 1.4fr; gap: clamp(24px, 5vw, 80px); align-items: start; margin: clamp(24px, 4vw, 48px) 0; }
.cost2__lead { font-size: clamp(1.05rem, 1.4vw, 1.25rem); margin: 0; max-width: 26em; }
.cost2__chips { list-style: none; padding: 0; margin: 0; display: flex; flex-wrap: wrap; gap: 10px; }
.cost2__chips li { display: inline-flex; align-items: baseline; gap: 10px; padding: 14px 22px; border: 1.5px solid var(--ink); border-radius: 100px; font: 700 clamp(1.1rem, 2vw, 1.6rem)/1 var(--f-display); text-transform: uppercase; letter-spacing: -.01em; transition: background .3s, color .3s; }
.cost2__chips li span { font-size: .55em; letter-spacing: .1em; opacity: .6; }
.cost2__chips li:hover { background: var(--ink); color: var(--signal); }
@media (max-width: 860px) { .cost2__grid { grid-template-columns: 1fr; } }

/* ---------- 8. Cómo funciona ---------- */
.how2__grid { display: grid; grid-template-columns: .9fr 1.1fr; gap: clamp(32px, 6vw, 100px); align-items: start; }
.how2__head { position: sticky; top: calc(var(--header-h) + 32px); }
.how2__head .ptv-btn { margin-top: 12px; }
.how2__wrap { position: relative; padding-left: 36px; }
.how2__line { position: absolute; left: 0; top: 8px; bottom: 8px; width: 2px; background: var(--line-light); }
.how2__line span { position: absolute; inset: 0; background: var(--signal-deep); transform-origin: 50% 0; transform: scaleY(var(--sp, 0)); }
.how2__steps { list-style: none; margin: 0; padding: 0; }
.how2__step { position: relative; padding: 0 0 clamp(36px, 6vh, 64px); }
.how2__step::before { content: ""; position: absolute; left: -42px; top: 10px; width: 14px; height: 14px; border-radius: 50%; background: var(--paper); border: 2px solid var(--signal-deep); }
.how2__n { display: block; font: 700 clamp(3rem, 6vw, 5rem)/.85 var(--f-display); color: #E5461F; letter-spacing: -.05em; margin-bottom: 12px; }
.how2__step h3 { font: 700 clamp(1.3rem, 2.2vw, 1.8rem)/1.1 var(--f-display); text-transform: uppercase; margin: 0 0 8px; letter-spacing: -.02em; }
.how2__step p { margin: 0; color: var(--mute-dark); max-width: 30em; }
@media (max-width: 860px) { .how2__grid { grid-template-columns: 1fr; } .how2__head { position: static; } }

/* ---------- CTA final ---------- */
.final2 { background: var(--signal); color: var(--ink); overflow: hidden; padding-bottom: clamp(64px, 9vw, 120px); }
.final2__marquee { border-bottom: 1.5px solid var(--ink); padding-block: 14px; overflow: hidden; }
.final2__track { display: flex; width: max-content; animation: ticker 26s linear infinite; }
.final2__track span { font: 700 1rem/1 var(--f-display); letter-spacing: .14em; text-transform: uppercase; padding-inline: 20px; }
.final2__track i { font-style: normal; }
.final2__inner { display: grid; grid-template-columns: 1.4fr 1fr; gap: 48px; align-items: end; padding-top: clamp(56px, 8vw, 110px); }
.final2 .h-display { margin: 0; }
.final2__side p { font-size: 1.12rem; margin: 0 0 32px; max-width: 26em; }
.orb { display: inline-flex; flex-direction: column; align-items: center; justify-content: center; gap: 10px; width: clamp(170px, 18vw, 220px); aspect-ratio: 1; border-radius: 50%; background: var(--ink); color: var(--paper); text-align: center; text-decoration: none; padding: 24px; font: 700 .9rem/1.15 var(--f-display); letter-spacing: .06em; text-transform: uppercase; transition: transform .35s var(--ease), background .3s, color .3s; will-change: transform; }
.orb:hover { background: var(--paper); color: var(--ink); }
.orb svg { transition: transform .35s var(--ease); }
.orb:hover svg { transform: translateX(6px) rotate(-45deg); }
@media (max-width: 860px) { .final2__inner { grid-template-columns: 1fr; } }

/* ---------- Páginas comerciales: hero más grande + franja ---------- */
.page-hero--commercial { min-height: min(92svh, 860px); display: flex; align-items: center; background: #0A0B0D; }
.page-hero--commercial .hero__grain { opacity: 1; background: radial-gradient(55% 60% at 85% 20%, rgba(255, 90, 54, .32), transparent 70%), radial-gradient(40% 50% at 0% 100%, rgba(196, 56, 26, .25), transparent 70%); }
.page-hero--commercial .page-hero__grid { width: 100%; }
.strip { background: var(--signal); color: var(--ink); overflow: hidden; padding-block: 14px; }
.strip__track { display: flex; width: max-content; animation: ticker 30s linear infinite; }
.strip__track span { font: 700 clamp(1rem, 1.6vw, 1.3rem)/1 var(--f-display); text-transform: uppercase; letter-spacing: .04em; padding-inline: 18px; white-space: nowrap; }
.strip__track i { font-style: normal; }
.frame169 { transform: perspective(1200px) rotateY(-10deg) rotateX(4deg); transition: transform .8s var(--ease); }
.frame169:hover { transform: none; }

/* ---------- Fuentes y enlaces en artículos: discretos ---------- */
.prose a.is-external { text-decoration-color: rgba(16, 17, 20, .25); text-decoration-thickness: 1px; }
.prose a.is-external::after { content: none; }
.prose a.is-external:hover { text-decoration-color: var(--signal); }
details.sources { margin-top: 3em !important; border-top: 1px solid var(--line-light); border-bottom: 1px solid var(--line-light); }
details.sources summary { cursor: pointer; list-style: none; padding: 16px 0; font: 600 .8rem/1 var(--f-display); letter-spacing: .12em; text-transform: uppercase; color: var(--mute-dark); display: flex; justify-content: space-between; }
details.sources summary::-webkit-details-marker { display: none; }
details.sources summary::after { content: "+"; font-size: 1.2rem; line-height: .6; }
details.sources[open] summary::after { content: "–"; }
details.sources ol, details.sources p { font-size: .85rem; line-height: 1.5; color: var(--mute-dark); padding-bottom: 16px; }

/* ---------- Blog: cargar más ---------- */
.loadmore { display: flex; justify-content: center; margin-top: 48px; }
.js .has-loadmore .nav-links { position: absolute; width: 1px; height: 1px; overflow: hidden; clip: rect(0 0 0 0); }

/* ---------- Movimiento reducido ---------- */
@media (prefers-reduced-motion: reduce) {
	.zoom { height: auto; }
	.zoom__sticky { position: static; height: auto; display: block; }
	.zoom__screen { transform: none; border-radius: 0; height: auto; display: grid; }
	.scene { position: relative; opacity: 1; transform: none; min-height: 60vh; }
	.blob, .grain, .bigmarquee__track, .final2__track, .strip__track, .spotbar__fill { animation: none !important; }
	[data-split] .w > span { transform: none; }
	.rotator__word { transition: none; }
}

/* v2.0.1 — ajustes tras revisión visual */
.pcard__vis--grid, .pcard__vis--tiles { align-items: stretch; }
.pcard__vis--grid { grid-auto-rows: 34px; }
.scene { transition: opacity .3s ease, transform .6s var(--ease); }
.scene--1 { color: var(--ink); }
.onair__hud { position: relative; top: auto; margin-bottom: auto; padding-top: 18px; }
.onair { justify-content: flex-start; }
.onair__content { margin-top: clamp(24px, 6vh, 64px); }
@media (max-width: 720px) {
	.onair__content .eyebrow { display: none; }
	.mobile-cta { --bg: var(--ink); --fg: var(--paper); --bd: rgba(245, 243, 238, .25); }
	.mobile-cta svg { color: var(--signal); }
}
.layout-aside > * { min-width: 0; }
@media (max-width: 1000px) { .layout-aside { grid-template-columns: minmax(0, 1fr); } }
.prose { overflow-wrap: break-word; }
.hscroll__viewport { scroll-padding-inline: var(--gutter); }

/* =========================================================================
   v3 — «De una pantalla a todas las pantallas» (motion design)
   ========================================================================= */
:root { --ease-out: cubic-bezier(.16, 1, .3, 1); --ease-io: cubic-bezier(.65, 0, .35, 1); }

/* ---------- Tipografía cinética: revelado por líneas con máscara ---------- */
.ln { display: block; overflow: hidden; padding: .1em .02em .14em; margin: -.1em -.02em -.14em; }
.ln__i { display: inline-block; transform: translate3d(0, 112%, 0) skewY(5deg) scale(1.03); transform-origin: 0 100%; transition: transform 1.25s var(--ease-out); transition-delay: calc(var(--i, 0) * 95ms); will-change: transform; }
.is-in > .ln > .ln__i, .is-in .ln__i { transform: none; }
[data-split]:not(.is-split) { opacity: 1; }

/* ---------- 1. Hero cinematográfico ---------- */
.cine { position: relative; background: #08090B; color: var(--paper); }
.cine__pin { position: relative; height: 100svh; min-height: 560px; overflow: hidden; isolation: isolate; }
.cine__bg { position: absolute; inset: 0; z-index: -2; }
.cine__bg .blob--a { opacity: .45; }
.cine__bg .blob--b { opacity: .5; }
.cine__hud { position: absolute; z-index: 6; top: calc(var(--header-h) + 14px); left: 0; right: 0; display: flex; justify-content: space-between; font: 600 .72rem/1 var(--f-display); letter-spacing: .16em; text-transform: uppercase; color: rgba(245, 243, 238, .7); pointer-events: none; }
body.admin-bar .cine__hud { top: calc(var(--header-h) + 14px); }

/* Maquetación de la composición: línea 1 · pantalla · línea 2 + texto */
.cine__layout, .cine__title { }
.cine__title { margin: 0; font: 700 clamp(2.9rem, 7.4vw, 8.4rem)/.86 var(--f-display); letter-spacing: -.05em; text-transform: uppercase; }
.cine__l { position: absolute; z-index: 5; display: block; will-change: transform, opacity; }
.cine__l--1 { left: var(--gutter); top: calc(var(--header-h) + 8svh); }
.cine__l--2 { right: var(--gutter); bottom: 15svh; max-width: 9.5ch; text-align: right; color: var(--signal); }
.cine__copy { position: absolute; z-index: 5; left: 0; right: 0; bottom: 6svh; pointer-events: none; }
.cine__copy > * { pointer-events: auto; }
.cine__lead { max-width: 30em; margin: 0 0 20px; font-size: clamp(.95rem, 1.1vw, 1.08rem); color: rgba(245, 243, 238, .82); }
.cine__copy .onair__actions { max-width: 46vw; }

/* La pantalla: capa a pantalla completa recortada con clip-path */
.cine__screen { position: absolute; inset: 0; z-index: 2; --cl: 29vw; --ct: 26svh; --cr: 29vw; --cb: 30svh; --cr-r: 16px; clip-path: inset(var(--ct) var(--cr) var(--cb) var(--cl) round var(--cr-r)); background: #000; will-change: clip-path; }
.cine__media { position: absolute; inset: 0; transform-origin: 50% 55%; will-change: transform; }
.cine__media img { width: 100%; height: 100%; object-fit: cover; }
.cine__scan { position: absolute; inset: 0; background: repeating-linear-gradient(0deg, rgba(0, 0, 0, .22) 0 1px, transparent 1px 3px); mix-blend-mode: multiply; pointer-events: none; }
.cine__lower { position: absolute; left: 6%; bottom: 9%; padding: 10px 16px; background: rgba(8, 9, 11, .72); border-left: 4px solid var(--signal); font: 600 clamp(.7rem, 1vw, .95rem)/1 var(--f-display); letter-spacing: .1em; text-transform: uppercase; }
.cine__lower b { color: var(--signal); }
.cine__adtag { position: absolute; right: 5%; top: 7%; padding: 7px 10px; border-radius: 3px; background: rgba(245, 243, 238, .92); color: var(--ink); font: 700 clamp(.62rem, .8vw, .78rem)/1 var(--f-display); letter-spacing: .12em; text-transform: uppercase; }
.cine__power { position: absolute; inset: 0; background: #fff; transform: scaleY(0); opacity: 0; pointer-events: none; mix-blend-mode: screen; }
/* Marco de la pantalla (se desvanece al expandirse) */
.cine__ring { position: absolute; z-index: 3; pointer-events: none; border-radius: 16px; box-shadow: 0 0 0 1px rgba(245, 243, 238, .22), 0 50px 120px rgba(0, 0, 0, .7), 0 0 120px rgba(255, 90, 54, .25); }

/* Videowall */
.cine__wall { position: absolute; inset: 0; z-index: 4; display: grid; grid-template-columns: repeat(3, 1fr); grid-template-rows: repeat(3, 1fr); visibility: hidden; opacity: 0; --tw: 33.333vw; --th: 33.333svh; }
.tile { position: relative; overflow: hidden; background-image: var(--hero-img); background-repeat: no-repeat; background-size: var(--bw, 100vw) var(--bh, 56.25vw); background-position: calc(var(--bx, 0px) - var(--c) * var(--tw)) calc(var(--by, 0px) - var(--r) * var(--th)); will-change: transform; }
.tile::after { content: ""; position: absolute; inset: 0; opacity: var(--tint, 0); transition: none; }
.tile:nth-child(1)::after { background: linear-gradient(135deg, rgba(16, 17, 20, .6), rgba(16, 17, 20, .1)); }
.tile:nth-child(2)::after { background: rgba(255, 90, 54, .35); mix-blend-mode: color; }
.tile:nth-child(3)::after { background: rgba(245, 243, 238, .28); mix-blend-mode: soft-light; }
.tile:nth-child(4)::after { background: repeating-linear-gradient(90deg, rgba(16, 17, 20, .55) 0 2px, transparent 2px 6px); }
.tile:nth-child(6)::after { background: linear-gradient(180deg, transparent 40%, rgba(255, 90, 54, .55)); }
.tile:nth-child(7)::after { background: rgba(16, 17, 20, .55); }
.tile:nth-child(8)::after { background: radial-gradient(circle at 30% 30%, rgba(255, 90, 54, .55), transparent 60%); }
.tile:nth-child(9)::after { background: rgba(155, 156, 160, .35); mix-blend-mode: saturation; }
.tile--brand { background: var(--signal); }
.tile--brand::after { display: none; }
.tile em { position: absolute; z-index: 2; left: 10px; bottom: 10px; font: 700 clamp(.62rem, 1vw, .9rem)/1 var(--f-display); font-style: normal; letter-spacing: .12em; text-transform: uppercase; padding: 6px 8px; background: rgba(8, 9, 11, .75); border-radius: 2px; opacity: var(--lbl, 0); }
.tile--brand em { left: 50%; top: 50%; bottom: auto; transform: translate(-50%, -50%); background: none; color: var(--ink); font-size: clamp(1rem, 2.6vw, 2.4rem); letter-spacing: -.02em; padding: 0; white-space: nowrap; }

/* Rótulos que aparecen durante la secuencia */
.cine__caption { position: absolute; z-index: 7; left: 50%; top: 50%; transform: translate(-50%, -50%); margin: 0; text-align: center; pointer-events: none; visibility: hidden; opacity: 0; width: min(92vw, 1100px); }
.cine__caption--1 span { display: block; font: 700 clamp(2.2rem, 7vw, 7.4rem)/.9 var(--f-display); letter-spacing: -.045em; text-transform: uppercase; text-shadow: 0 10px 60px rgba(0, 0, 0, .55); }
.cine__caption--1 span + span { color: var(--signal); }
.cine__caption--2 { pointer-events: auto; padding: clamp(24px, 4vw, 48px); background: rgba(8, 9, 11, .78); backdrop-filter: blur(10px); -webkit-backdrop-filter: blur(10px); border-radius: 14px; width: min(92vw, 820px); }
.cine__capbig { margin: 0 0 24px; font: 700 clamp(1.8rem, 4.6vw, 4.4rem)/.95 var(--f-display); letter-spacing: -.04em; text-transform: uppercase; }
.cine__scrollhint { position: absolute; z-index: 6; left: 50%; bottom: 18px; transform: translateX(-50%); display: flex; flex-direction: column; align-items: center; gap: 8px; font: 600 .66rem/1 var(--f-display); letter-spacing: .2em; text-transform: uppercase; color: rgba(245, 243, 238, .6); }
.cine__scrollhint i { width: 1px; height: 36px; background: linear-gradient(var(--signal), transparent); animation: hint 1.8s var(--ease-io) infinite; transform-origin: top; }
@keyframes hint { 0% { transform: scaleY(0); } 50% { transform: scaleY(1); } 100% { transform: scaleY(1); opacity: 0; } }

@media (max-width: 860px) {
	.cine__title { font-size: clamp(2.6rem, 13vw, 4.6rem); }
	.cine__l--1 { top: calc(var(--header-h) + 52px); }
	.cine__l--2 { left: var(--gutter); right: auto; bottom: auto; top: calc(var(--header-h) + 52px + 1.05em + 31svh); max-width: none; text-align: left; font-size: clamp(2rem, 9.6vw, 3.6rem); }
	.cine__screen { --cl: var(--gutter); --cr: var(--gutter); --ct: calc(var(--header-h) + 52px + 1.2em + 2svh); --cb: auto; }
	.cine__copy { bottom: 4svh; }
	.cine__copy .onair__actions { max-width: none; }
	.cine__copy .ptv-btn--ghost { display: none; }
	.cine__lead { font-size: .92rem; }
	.cine__scrollhint { display: none; }
	.tile em { font-size: .56rem; left: 6px; bottom: 6px; padding: 4px 5px; }
}

/* Sin GSAP o con movimiento reducido: composición estática completa */
.no-motion .cine__wall, .no-motion .cine__caption--1 { display: none; }
.no-motion .cine__caption--2 { display: none; }

/* ---------- 2. Paneles horizontales ---------- */
.channels { position: relative; background: #08090B; color: var(--paper); }
.channels__head { position: relative; z-index: 3; padding-top: calc(var(--header-h) + 20px); display: grid; grid-template-columns: auto 1fr auto; align-items: end; gap: 8px 32px; }
.channels__head .eyebrow { grid-column: 1 / -1; margin: 0; }
.channels__title { margin: 0; font: 700 clamp(1.6rem, 3vw, 2.8rem)/1 var(--f-display); letter-spacing: -.03em; text-transform: uppercase; }
.channels__nav { grid-column: 3; list-style: none; margin: 0; padding: 0; display: flex; gap: 6px; }
.channels__nav li { font: 600 .7rem/1 var(--f-display); letter-spacing: .12em; text-transform: uppercase; padding: 8px 12px; border: 1px solid rgba(245, 243, 238, .2); border-radius: 100px; color: rgba(245, 243, 238, .6); transition: background .3s, color .3s, border-color .3s; }
.channels__nav li.is-on { background: var(--signal); color: var(--ink); border-color: var(--signal); }
.channels__track { display: flex; flex-direction: column; }
.chp { position: relative; display: grid; grid-template-columns: minmax(0, .9fr) minmax(0, 1.1fr); gap: clamp(28px, 5vw, 80px); align-items: center; padding: clamp(48px, 7vw, 96px) var(--gutter); overflow: hidden; isolation: isolate; }
.chp--linear { background: radial-gradient(70% 90% at 90% 10%, rgba(255, 90, 54, .22), transparent 60%), #0B0C0F; }
.chp--ctv { background: radial-gradient(70% 90% at 10% 90%, rgba(245, 243, 238, .08), transparent 60%), #15161A; }
.chp--stream { background: var(--signal); color: var(--ink); }
.chp__bigword { position: absolute; z-index: -1; left: 2vw; bottom: -4vw; font: 700 clamp(7rem, 24vw, 26rem)/.8 var(--f-display); letter-spacing: -.06em; text-transform: uppercase; color: transparent; -webkit-text-stroke: 1.5px rgba(245, 243, 238, .1); white-space: nowrap; pointer-events: none; will-change: transform; }
.chp--stream .chp__bigword { -webkit-text-stroke-color: rgba(16, 17, 20, .14); }
.chp__n { margin: 0 0 18px; font: 600 .74rem/1 var(--f-display); letter-spacing: .18em; color: var(--signal); }
.chp--stream .chp__n { color: var(--ink); }
.chp__title { margin: 0 0 14px; font: 700 clamp(2.8rem, 7vw, 7.2rem)/.86 var(--f-display); letter-spacing: -.05em; text-transform: uppercase; }
.chp__claim { margin: 0 0 12px; font: 500 clamp(1.05rem, 1.6vw, 1.4rem)/1.25 var(--f-display); color: var(--signal); }
.chp--stream .chp__claim { color: var(--ink); }
.chp__txt { margin: 0 0 28px; max-width: 30em; color: rgba(245, 243, 238, .76); }
.chp--stream .chp__txt { color: rgba(16, 17, 20, .82); }
.chp--stream .ptv-btn--primary { --bg: var(--ink); --fg: var(--paper); --bd: var(--ink); }
.chp--stream .ptv-btn--ghost { --fg: var(--ink); --bd: rgba(16, 17, 20, .4); }
.chp--stream .ptv-btn--ghost::before { background: var(--ink); }
.chp--stream .ptv-btn--ghost:hover { --fg: var(--paper); }
.chp__vis { position: relative; will-change: transform; }

/* EPG (TV lineal) */
.epg { border: 1px solid rgba(245, 243, 238, .14); border-radius: 12px; background: rgba(8, 9, 11, .7); padding: 18px; box-shadow: 0 40px 100px rgba(0, 0, 0, .5); }
.epg__bars { height: 10px; border-radius: 3px; margin-bottom: 16px; background: linear-gradient(90deg, #F5F3EE 0 14.28%, #C9C7C0 0 28.56%, #9B9CA0 0 42.84%, #FF5A36 0 57.12%, #C4381A 0 71.4%, #3A3B40 0 85.68%, #101114 0); }
.epg__head { display: flex; justify-content: space-between; padding-left: 110px; margin-bottom: 8px; font: 600 .68rem/1 var(--f-display); letter-spacing: .1em; color: var(--mute); }
.epg__row { display: flex; gap: 4px; align-items: stretch; margin-bottom: 6px; }
.epg__row b { flex: none; width: 106px; font: 600 .74rem/1 var(--f-display); letter-spacing: .06em; text-transform: uppercase; color: rgba(245, 243, 238, .7); display: flex; align-items: center; }
.epg__row i { flex: none; width: calc(var(--w) - 4px); height: 46px; border-radius: 4px; background: #24252B; font: 700 .68rem/46px var(--f-display); font-style: normal; letter-spacing: .08em; text-transform: uppercase; text-align: center; color: var(--ink); overflow: hidden; white-space: nowrap; }
.epg__row { padding-right: 0; }
.epg__row i.is-spot { background: var(--signal); }
.epg__row { width: 100%; }
.epg__playhead { position: absolute; top: 44px; bottom: 14px; left: calc(18px + 110px); width: 2px; background: var(--paper); box-shadow: 0 0 12px rgba(255, 255, 255, .7); transform: translateX(calc(var(--ph, .2) * (100% * 0 + var(--epgw, 300px)))); }
.epg__playhead::before { content: ""; position: absolute; top: -6px; left: -5px; border: 6px solid transparent; border-top-color: var(--paper); }

/* Interfaz de TV conectada */
.tvui { border-radius: 14px; overflow: hidden; background: #0B0C0F; border: 1px solid rgba(245, 243, 238, .12); padding: 18px; box-shadow: 0 40px 100px rgba(0, 0, 0, .5); }
.tvui__hero { aspect-ratio: 16 / 6; border-radius: 8px; margin-bottom: 14px; padding: 18px; display: flex; flex-direction: column; justify-content: flex-end; background: linear-gradient(90deg, rgba(8, 9, 11, .85), transparent 70%), var(--hero-img-s) center / cover; }
.tvui__hero span { font: 600 .7rem/1 var(--f-display); letter-spacing: .14em; text-transform: uppercase; color: var(--signal); margin-bottom: 6px; }
.tvui__hero b { font: 700 clamp(1.1rem, 2vw, 1.6rem)/1 var(--f-display); text-transform: uppercase; }
.tvui__row { display: grid; grid-template-columns: repeat(5, 1fr); gap: 10px; margin-bottom: 10px; }
.tvui__row i { aspect-ratio: 16 / 10; border-radius: 6px; background: #22232A; }
.tvui__row i:nth-child(2) { background: linear-gradient(135deg, #FF5A36, #C4381A); }
.tvui__row--b i:nth-child(4) { background: #3A3B40; }
.tvui__focus { position: absolute; left: 18px; top: 0; width: calc((100% - 36px - 40px) / 5); aspect-ratio: 16 / 10; border: 3px solid var(--paper); border-radius: 8px; box-shadow: 0 0 0 4px rgba(255, 90, 54, .55), 0 10px 30px rgba(0, 0, 0, .6); pointer-events: none; transform: translateX(calc(var(--fx, 0) * (100% + 10px))) scale(1.06); transition: transform .35s var(--ease-out); }

/* Reproductor (streaming) */
.player { filter: drop-shadow(0 40px 60px rgba(16, 17, 20, .35)); }
.player__frame { position: relative; border-radius: 12px; overflow: hidden; aspect-ratio: 16 / 9; background: #000; }
.player__frame img { width: 100%; height: 100%; object-fit: cover; }
.player__ad { position: absolute; left: 14px; top: 14px; padding: 6px 10px; border-radius: 3px; background: var(--signal); color: var(--ink); font: 700 .72rem/1 var(--f-display); letter-spacing: .12em; text-transform: uppercase; }
.player__skip { position: absolute; right: 14px; bottom: 14px; padding: 8px 12px; background: rgba(8, 9, 11, .75); color: var(--paper); font: 600 .74rem/1 var(--f-display); letter-spacing: .06em; border: 1px solid rgba(245, 243, 238, .3); }
.player__play { position: absolute; left: 50%; top: 50%; width: 76px; height: 76px; margin: -38px 0 0 -38px; border-radius: 50%; background: rgba(245, 243, 238, .92); }
.player__play::after { content: ""; position: absolute; left: 31px; top: 24px; border-left: 20px solid var(--ink); border-top: 14px solid transparent; border-bottom: 14px solid transparent; }
.player__bar { height: 6px; border-radius: 3px; background: rgba(16, 17, 20, .25); margin-top: 14px; overflow: hidden; }
.player__bar span { display: block; height: 100%; background: var(--ink); transform-origin: 0 50%; transform: scaleX(var(--pb, .3)); }
.player__meta { display: flex; justify-content: space-between; margin-top: 10px; font: 600 .74rem/1 var(--f-display); letter-spacing: .1em; text-transform: uppercase; }

/* Bucles CSS cuando no hay scrub (móvil o sin GSAP) */
.channels:not(.is-scrub) .tvui__focus { animation: focus 6s steps(1) infinite; }
@keyframes focus { 0% { --fx: 0; transform: translateX(0) scale(1.06); } 20% { transform: translateX(calc(1 * (100% + 10px))) scale(1.06); } 40% { transform: translateX(calc(2 * (100% + 10px))) scale(1.06); } 60% { transform: translateX(calc(3 * (100% + 10px))) scale(1.06); } 80% { transform: translateX(calc(4 * (100% + 10px))) scale(1.06); } }
.channels:not(.is-scrub) .player__bar span { animation: pbar 15s linear infinite; }
@keyframes pbar { from { transform: scaleX(0); } to { transform: scaleX(1); } }

/* Escritorio con GSAP: panel = pantalla completa, recorrido horizontal */
.channels.is-scrub .channels__pin { height: 100svh; display: flex; flex-direction: column; overflow: hidden; }
.channels.is-scrub .channels__track { flex: 1; flex-direction: row; width: max-content; will-change: transform; }
.channels.is-scrub .chp { width: 100vw; height: 100%; padding-top: 0; padding-bottom: 4svh; }

@media (max-width: 860px) {
	.channels__head { grid-template-columns: 1fr; }
	.channels__nav { display: none; }
	.chp { grid-template-columns: 1fr; padding-block: 56px; }
	.chp__vis { order: -1; }
	.epg__row b { width: 74px; font-size: .62rem; }
	.epg__head { padding-left: 78px; }
	.epg__playhead { left: calc(18px + 78px); }
}

/* ---------- OSD de canal (portada) ---------- */
.osd { position: fixed; z-index: 80; left: 18px; bottom: 18px; display: flex; align-items: center; gap: 10px; padding: 9px 12px; background: rgba(8, 9, 11, .82); color: var(--paper); border: 1px solid rgba(245, 243, 238, .14); border-radius: 4px; font: 600 .7rem/1 var(--f-display); letter-spacing: .14em; text-transform: uppercase; backdrop-filter: blur(8px); -webkit-backdrop-filter: blur(8px); pointer-events: none; }
.osd__ch { color: var(--signal); font-variant-numeric: tabular-nums; }
.osd.is-switch { animation: osd .45s steps(3); }
@keyframes osd { 0% { opacity: .2; transform: skewX(-8deg); } 50% { opacity: 1; transform: skewX(6deg); } 100% { opacity: 1; transform: none; } }
@media (max-width: 860px) { .osd { display: none; } }

/* ---------- Microinteracciones ---------- */
.btn__roll { position: relative; display: inline-block; overflow: hidden; vertical-align: top; }
.btn__roll > span { display: inline-block; transition: transform .5s var(--ease-out); }
.btn__roll::after { content: attr(data-text); position: absolute; left: 0; top: 100%; white-space: nowrap; transition: transform .5s var(--ease-out); }
.ptv-btn:hover .btn__roll > span, .ptv-btn:hover .btn__roll::after, .ptv-btn:focus-visible .btn__roll > span, .ptv-btn:focus-visible .btn__roll::after { transform: translateY(-100%); }

/* Tarjetas con profundidad */
.card { transform-style: preserve-3d; transition: transform .6s var(--ease-out), box-shadow .6s var(--ease-out); border-radius: 6px; }
.card.is-tilt { transition: transform .12s linear; }
.card:hover { box-shadow: 0 30px 60px -20px rgba(16, 17, 20, .35); }
.card--dark:hover { box-shadow: 0 30px 60px -20px rgba(0, 0, 0, .7); }
.card__media img { transition: transform 1.1s var(--ease-out), clip-path 1.2s var(--ease-out); }
.card:hover .card__media img { transform: scale(1.06); }
/* Imágenes editoriales: entrada con máscara */
.js .img-mask { clip-path: inset(0 0 100% 0); transform: scale(1.18); }
.js .img-mask.is-in { clip-path: inset(0 0 0 0); transform: scale(1); }
.post-hero__media img { animation: heroimg 1.6s var(--ease-out) both; }
@keyframes heroimg { from { transform: scale(1.06); filter: saturate(.6); } }

/* Enlaces con subrayado animado */
.prose a { text-decoration: none; background-image: linear-gradient(var(--signal), var(--signal)), linear-gradient(rgba(16, 17, 20, .22), rgba(16, 17, 20, .22)); background-size: 0% 2px, 100% 1px; background-position: 0 100%, 0 100%; background-repeat: no-repeat; transition: background-size .45s var(--ease-out), color .2s; padding-bottom: 1px; }
.prose a:hover, .prose a:focus-visible { background-size: 100% 2px, 100% 1px; color: var(--ink); }
.prose--dark a { background-image: linear-gradient(var(--signal), var(--signal)), linear-gradient(rgba(245, 243, 238, .3), rgba(245, 243, 238, .3)); }
.site-footer__cols a { background-image: linear-gradient(var(--signal), var(--signal)); background-size: 0 1px; background-position: 0 100%; background-repeat: no-repeat; transition: background-size .4s var(--ease-out), color .2s; }
.site-footer__cols a:hover { background-size: 100% 1px; }

/* Menú móvil: apertura circular desde el botón y elementos escalonados */
@media (max-width: 1180px) {
	.nav { clip-path: circle(0% at calc(100% - 40px) -20px); opacity: 1; visibility: hidden; transform: none; transition: clip-path .7s var(--ease-io), visibility 0s .7s; }
	.nav.is-open { clip-path: circle(150% at calc(100% - 40px) -20px); visibility: visible; transition: clip-path .8s var(--ease-io), visibility 0s; }
	.nav__item, .nav__cta { opacity: 0; transform: translateY(24px); transition: opacity .5s, transform .7s var(--ease-out); }
	.nav.is-open .nav__item, .nav.is-open .nav__cta { opacity: 1; transform: none; }
	.nav.is-open .nav__item:nth-child(1) { transition-delay: .18s; } .nav.is-open .nav__item:nth-child(2) { transition-delay: .24s; } .nav.is-open .nav__item:nth-child(3) { transition-delay: .3s; } .nav.is-open .nav__item:nth-child(4) { transition-delay: .36s; } .nav.is-open .nav__item:nth-child(5) { transition-delay: .42s; } .nav.is-open .nav__item:nth-child(6) { transition-delay: .48s; } .nav.is-open .nav__cta { transition-delay: .56s; }
}
/* Menú escritorio: desplegable con escala suave */
.nav__sub { transform: translateY(-6px) scale(.98); transform-origin: 20% 0; transition: opacity .25s, transform .4s var(--ease-out), visibility .25s; }
.nav__sub li { opacity: 0; transform: translateY(6px); transition: opacity .3s, transform .45s var(--ease-out); }
.nav__item--has-sub.is-open .nav__sub li { opacity: 1; transform: none; }
.nav__item--has-sub.is-open .nav__sub li:nth-child(2) { transition-delay: .03s; } .nav__item--has-sub.is-open .nav__sub li:nth-child(3) { transition-delay: .06s; } .nav__item--has-sub.is-open .nav__sub li:nth-child(4) { transition-delay: .09s; } .nav__item--has-sub.is-open .nav__sub li:nth-child(5) { transition-delay: .12s; } .nav__item--has-sub.is-open .nav__sub li:nth-child(6) { transition-delay: .15s; } .nav__item--has-sub.is-open .nav__sub li:nth-child(7) { transition-delay: .18s; }

/* Barra de progreso de lectura en artículos: más visible */
.single-post .progress { height: 4px; }

/* ---------- Transición entre páginas (navegación nativa del navegador) ---------- */
@media (prefers-reduced-motion: no-preference) {
	.site-header { view-transition-name: site-header; }
	::view-transition-old(root) { animation: vt-out .4s var(--ease-io) both; }
	::view-transition-new(root) { animation: vt-in .7s var(--ease-out) both; }
	@keyframes vt-out { to { opacity: 0; transform: translateY(-14px) scale(.99); } }
	@keyframes vt-in { from { opacity: 0; clip-path: inset(18% 0 0 0); transform: translateY(40px); } to { opacity: 1; clip-path: inset(0 0 0 0); transform: none; } }
}
@media (prefers-reduced-motion: reduce) {
	@view-transition { navigation: none; }
	.ln__i, .js .img-mask { transform: none !important; clip-path: none !important; transition: none !important; }
	.nav, .nav__item, .nav__cta { transition: none !important; }
	.post-hero__media img, .cine__scrollhint i, .osd.is-switch { animation: none !important; }
}

/* v3 — composición del hero en rejilla (la pantalla se calcula desde .cine__slot) */
.cine__grid { position: absolute; z-index: 5; inset: calc(var(--header-h) + 52px) var(--gutter) 6svh; display: grid; grid-template-columns: minmax(0, 1fr) minmax(0, 1fr); grid-template-rows: auto minmax(0, 1fr) auto; grid-template-areas: "l1 l1" "slot slot" "copy l2"; gap: 2svh 32px; pointer-events: none; }
.cine__title { display: contents; }
.cine__l { position: relative; left: auto; right: auto; top: auto; bottom: auto; }
.cine__l--1 { grid-area: l1; margin-bottom: -5svh; z-index: 6; }
.cine__l--2 { grid-area: l2; justify-self: end; align-self: end; max-width: 10ch; z-index: 6; }
.cine__slot { grid-area: slot; justify-self: center; align-self: center; height: 100%; aspect-ratio: 16 / 9; max-width: 100%; max-height: 100%; }
.cine__copy { position: relative; grid-area: copy; align-self: end; left: auto; right: auto; bottom: auto; pointer-events: auto; }
.cine__copy .onair__actions { max-width: none; }
.cine__screen { clip-path: inset(30% 30% 30% 30% round 16px); }
.cine__ring { left: 30%; top: 30%; width: 40%; height: 40%; }
.cine__l a, .cine__copy a { pointer-events: auto; }
@media (max-width: 860px) {
	.cine__grid { inset: calc(var(--header-h) + 44px) var(--gutter) 4svh; grid-template-columns: minmax(0, 1fr); grid-template-rows: auto auto auto minmax(0, 1fr); grid-template-areas: "l1" "slot" "l2" "copy"; gap: 14px; }
	.cine__l--1 { margin-bottom: 0; }
	.cine__l--2 { justify-self: start; text-align: left; max-width: none; align-self: start; top: auto; }
	.cine__slot { width: 100%; height: auto; }
}
@media (max-width: 860px) and (max-height: 700px) { .cine__lead { display: none; } }
.epg__playhead { left: calc(18px + 110px); transform: translateX(var(--phx, 0px)); }
.channels:not(.is-scrub) .epg__playhead { animation: ph 8s linear infinite; }
@keyframes ph { from { transform: translateX(0); } to { transform: translateX(var(--epgw, 200px)); } }
@media (max-width: 860px) { .epg__playhead { left: calc(18px + 78px); } }
.no-motion .channels .tvui__focus, .no-motion .channels .player__bar span, .no-motion .channels .epg__playhead { animation: none; }

/* v3.1 — legibilidad del hero */
.cine__title { font-size: clamp(2.6rem, min(7vw, 10.5svh), 8rem); }
@media (max-width: 860px) { .cine__title { font-size: clamp(2.3rem, min(13vw, 8.5svh), 4.6rem); } }
.cine__l--1 { text-shadow: 0 6px 40px rgba(8, 9, 11, .55); }
.cine__shade { position: absolute; inset: 0; opacity: 0; background: radial-gradient(70% 60% at 50% 50%, rgba(8, 9, 11, .78), rgba(8, 9, 11, .35) 70%, rgba(8, 9, 11, .2)); pointer-events: none; }
.cine__caption--1 span { text-shadow: 0 4px 30px rgba(0, 0, 0, .6); }
.cine__caption--1 span + span { color: var(--signal); text-shadow: 0 4px 30px rgba(0, 0, 0, .75); }
/* Zona del texto de entrada: veladura para que el párrafo y los botones se lean siempre */
.cine__scrim { position: absolute; z-index: 3; left: 0; bottom: 0; width: 70%; height: 46%; background: radial-gradient(90% 80% at 0% 100%, rgba(8, 9, 11, .92), rgba(8, 9, 11, .55) 55%, transparent 80%); pointer-events: none; }
@media (max-width: 860px) { .cine__scrim { width: 100%; height: 48%; background: linear-gradient(to top, rgba(8, 9, 11, .95) 30%, transparent); } }
.cine__lead { color: rgba(245, 243, 238, .9); }
.cine__scrollhint { display: none; }
.tile em { background: rgba(8, 9, 11, .88); color: var(--paper); border-left: 3px solid var(--signal); }
.tile--brand em { border: 0; }
.osd { transition: opacity .4s, transform .5s var(--ease-out); }
.osd.is-hidden { opacity: 0; transform: translateY(12px); }

/* Viewports bajos: priorizar titular, pantalla y CTA */
.cine__l--2 { font-size: .82em; }
@media (min-width: 861px) and (max-height: 760px) { .cine__lead { display: none; } .cine__copy .ptv-btn--ghost { display: none; } }
@media (min-width: 861px) and (max-height: 600px) { .cine__title { font-size: clamp(2.2rem, 9svh, 5rem); } }
.osd { left: auto; right: 18px; }

/* v3.2 — ajustes móviles */
.epg__row i { flex: var(--w) 1 0; width: auto; min-width: 0; }
@media (max-width: 860px) {
	.cine__caption--1 span { font-size: clamp(1.6rem, 8.2vw, 3rem); }
	.cine__capbig { font-size: clamp(1.5rem, 7vw, 2.4rem); }
	.epg__row i { font-size: .56rem; }
}
.chp__title { font-size: clamp(2.4rem, min(7vw, 11svh), 7.2rem); } .channels.is-scrub .chp { padding-top: 2svh; }

/* v3.3 — la pantalla emite un spot y el videowall muestra pantallas reconocibles */
.cine__media img { animation: kenburns 26s ease-in-out infinite alternate; }
@keyframes kenburns { from { transform: scale(1) translate(0, 0); } to { transform: scale(1.05) translate(-1%, .6%); } }
.spot__sweep { position: absolute; inset: 0; background: linear-gradient(105deg, transparent 35%, rgba(255, 255, 255, .16) 48%, transparent 60%); background-size: 260% 100%; animation: sweep 6s var(--ease-io) infinite; mix-blend-mode: screen; }
.spot__word { position: absolute; left: 7%; top: 50%; transform: translateY(-50%); display: grid; font: 700 clamp(1.4rem, 7.2vw, 7.5rem)/.9 var(--f-display); letter-spacing: -.05em; text-transform: uppercase; color: var(--paper); text-shadow: 0 10px 50px rgba(0, 0, 0, .35); }
.spot__word span { grid-area: 1 / 1; opacity: 0; transform: translateY(30%); animation: spotword 9s var(--ease-out) infinite; }
.spot__word span:nth-child(2) { animation-delay: 3s; }
.spot__word span:nth-child(3) { animation-delay: 6s; }
@keyframes spotword { 0% { opacity: 0; transform: translateY(30%); clip-path: inset(100% 0 0 0); } 6% { opacity: 1; transform: none; clip-path: inset(-10% 0 -10% 0); } 30% { opacity: 1; transform: none; clip-path: inset(-10% 0 -10% 0); } 36% { opacity: 0; transform: translateY(-20%); clip-path: inset(0 0 100% 0); } 100% { opacity: 0; } }
.cine__adtag b { font-variant-numeric: tabular-nums; }
.spot__bar { position: absolute; left: 0; right: 0; bottom: 0; height: 4px; background: rgba(255, 255, 255, .18); }
.spot__bar span { display: block; height: 100%; background: var(--paper); transform-origin: 0 50%; animation: spot 20s linear infinite; }
/* Televisor: marco y pie alrededor de la pantalla pequeña */
.cine__ring { box-shadow: 0 0 0 7px #0B0C0F, 0 0 0 8px rgba(245, 243, 238, .16), 0 50px 120px rgba(0, 0, 0, .7), 0 0 140px rgba(255, 90, 54, .22); }
.tvstand { position: absolute; left: 50%; top: calc(100% + 8px); width: 26%; height: 22px; transform: translateX(-50%); }
.tvstand::before { content: ""; position: absolute; left: 50%; top: 0; width: 14%; height: 14px; transform: translateX(-50%); background: linear-gradient(#1b1c21, #0b0c0f); }
.tvstand::after { content: ""; position: absolute; left: 0; right: 0; bottom: 0; height: 8px; border-radius: 4px; background: linear-gradient(#26272d, #0b0c0f); box-shadow: 0 0 0 1px rgba(245, 243, 238, .1); }
@media (max-width: 860px) { .tvstand { display: none; } .cine__ring { box-shadow: 0 0 0 5px #0B0C0F, 0 0 0 6px rgba(245, 243, 238, .16), 0 30px 80px rgba(0, 0, 0, .7); } }
.no-motion .cine__media img, .no-motion .spot__sweep, .no-motion .spot__bar span { animation: none; }
.no-motion .spot__word span:first-child { opacity: 1; transform: none; animation: none; }

/* Pantallas del videowall */
.tile { background: #121317; background-image: none; }
.tile::after { display: none; }
.tile i { position: absolute; font-style: normal; }
.tile--bars { background: linear-gradient(90deg, #F5F3EE 0 14.28%, #C9C7C0 0 28.56%, #9B9CA0 0 42.84%, #FF5A36 0 57.12%, #C4381A 0 71.4%, #3A3B40 0 85.68%, #101114 0) top / 100% 62% no-repeat, linear-gradient(90deg, #101114 0 25%, #F5F3EE 0 30%, #101114 0 45%, #3A3B40 0 60%, #101114 0) bottom / 100% 38% no-repeat; }
.t-live { left: 10px; top: 10px; padding: 4px 8px; background: var(--signal); color: var(--ink); font: 700 .62rem/1 var(--f-display); letter-spacing: .12em; text-transform: uppercase; border-radius: 2px; }
.t-ticker { left: 0; right: 0; bottom: 34%; padding: 5px 10px; background: rgba(8, 9, 11, .88); color: var(--paper); font: 600 .62rem/1.2 var(--f-display); letter-spacing: .04em; white-space: nowrap; overflow: hidden; text-overflow: ellipsis; border-left: 4px solid var(--signal); }
.tile--player, .tile--show, .tile--local { background: url(../img/spot-frame-960.webp) center / cover; }
.tile--show { background-position: 80% 30%; }
.tile--local { background-position: 20% 70%; }
.t-play { left: 50%; top: 50%; width: 46px; height: 46px; margin: -23px 0 0 -23px; border-radius: 50%; background: rgba(245, 243, 238, .92); }
.t-play::after { content: ""; position: absolute; left: 19px; top: 14px; border-left: 13px solid var(--ink); border-top: 9px solid transparent; border-bottom: 9px solid transparent; }
.t-prog { left: 10px; right: 10px; bottom: 12px; height: 4px; border-radius: 2px; background: linear-gradient(90deg, var(--signal) 40%, rgba(245, 243, 238, .3) 40%); }
.t-adtag { left: 10px; top: 10px; padding: 4px 7px; background: var(--signal); color: var(--ink); font: 700 .6rem/1 var(--f-display); letter-spacing: .1em; text-transform: uppercase; border-radius: 2px; }
.t-bug { right: 10px; top: 10px; padding: 4px 7px; border: 1.5px solid rgba(245, 243, 238, .8); color: var(--paper); font: 700 .6rem/1 var(--f-display); letter-spacing: .1em; }
.t-clock { left: 10px; top: 10px; color: var(--paper); font: 600 .66rem/1 var(--f-display); font-variant-numeric: tabular-nums; opacity: .85; }
.t-lower { left: 10px; bottom: 36px; padding: 6px 10px; background: rgba(8, 9, 11, .85); color: var(--paper); border-left: 4px solid var(--signal); font: 600 .62rem/1 var(--f-display); letter-spacing: .04em; white-space: nowrap; }
.tile--home { background: #0E0F12; }
.t-hero { left: 8%; right: 8%; top: 10%; height: 44%; border-radius: 6px; background: url(../img/spot-frame-960.webp) 70% 40% / cover; }
.t-row { left: 8%; right: 8%; top: 62%; height: 22%; background: linear-gradient(90deg, #26272D 0 22%, transparent 22% 26%, #FF5A36 26% 48%, transparent 48% 52%, #26272D 52% 74%, transparent 74% 78%, #26272D 78%); border-radius: 4px; }
.tile--apps { background: #15161A; }
.t-apps { left: 8%; right: 8%; top: 12%; height: 50%; background: radial-gradient(circle, transparent 0, transparent 0) , repeating-linear-gradient(90deg, #2A2B31 0 22%, transparent 22% 26%), repeating-linear-gradient(0deg, transparent 0 46%, #15161A 46% 54%, transparent 54%); border-radius: 4px; outline: 3px solid var(--paper); outline-offset: -3px; clip-path: inset(0 0 0 0 round 4px); }
.t-ban { left: 8%; right: 8%; bottom: 14%; padding: 6px 8px; background: linear-gradient(90deg, var(--signal), #C4381A); color: var(--ink); font: 700 .58rem/1 var(--f-display); letter-spacing: .08em; text-transform: uppercase; border-radius: 3px; white-space: nowrap; overflow: hidden; text-overflow: ellipsis; }
.tile--epg { background: #0E0F12; }
.t-epg { inset: 12% 8% 22%; background: repeating-linear-gradient(0deg, transparent 0 4px, #0E0F12 4px 8px), linear-gradient(90deg, #26272D 0 30%, #0E0F12 30% 31%, #FF5A36 31% 52%, #0E0F12 52% 53%, #26272D 53% 80%, #0E0F12 80% 81%, #3A3B40 81%); background-size: 100% 25%, 100% 100%; border-radius: 3px; }
.t-epg::after { content: ""; position: absolute; top: -6px; bottom: -6px; left: 42%; width: 2px; background: var(--paper); box-shadow: 0 0 8px #fff; }
.tile--net { background: radial-gradient(circle at 30% 40%, var(--signal) 0 5px, transparent 6px), radial-gradient(circle at 62% 30%, var(--paper) 0 4px, transparent 5px), radial-gradient(circle at 74% 66%, var(--signal) 0 5px, transparent 6px), radial-gradient(circle at 44% 72%, var(--paper) 0 4px, transparent 5px), radial-gradient(circle at 20% 70%, #9B9CA0 0 3px, transparent 4px), linear-gradient(rgba(245, 243, 238, .06) 1px, transparent 1px) 0 0 / 18px 18px, linear-gradient(90deg, rgba(245, 243, 238, .06) 1px, transparent 1px) 0 0 / 18px 18px, #101114; }
.t-net { inset: 0; background: linear-gradient(28deg, transparent 49.6%, rgba(255, 90, 54, .5) 50%, transparent 50.4%), linear-gradient(-22deg, transparent 49.6%, rgba(245, 243, 238, .25) 50%, transparent 50.4%); }
.tile em { top: auto; }
@media (max-width: 860px) { .t-ticker, .t-lower, .t-ban { font-size: .5rem; } .t-play { transform: scale(.7); } }
/* Interfaz del spot: encaja en la pantalla pequeña y crece con ella */
.spot__ui { position: absolute; left: 30%; top: 30%; width: 40%; height: 40%; container-type: size; transform-origin: 50% 50%; pointer-events: none; will-change: transform, opacity; }
.spot__ui .spot__word { left: 7%; font-size: 13cqw; }
.spot__ui .cine__lower { left: 5%; bottom: 10%; font-size: max(.5rem, 2.1cqw); padding: 1.4cqw 2.2cqw; }
.spot__ui .cine__adtag { right: 4%; top: 6%; font-size: max(.5rem, 1.8cqw); padding: 1cqw 1.4cqw; }
.spot__ui .spot__bar { height: max(3px, .7cqw); }
.tile.tile--brand { background: var(--signal); }

/* =========================================================================
   v4 — FLUID BROADCAST
   Paleta intacta: carbón #101114 · blanco roto #F5F3EE · naranja #FF5A36 · gris #9B9CA0
   (+ variaciones de luminosidad y opacidad: #C4381A, #E5461F, grises del carbón)
   ========================================================================= */
:root { --glass-dark: rgba(245, 243, 238, .045); --glass-dark-bd: rgba(245, 243, 238, .1); --glass-light: rgba(255, 255, 255, .55); --glass-light-bd: rgba(16, 17, 20, .08); --glow: 0 18px 50px -18px rgba(255, 90, 54, .55); }

/* ---------- Atmósfera continua de la portada ---------- */
.atmo { position: fixed; inset: 0; z-index: -1; background: #0B0C0F; transition: background-color 1.4s var(--ease-io); pointer-events: none; overflow: hidden; --g: 1; }
.atmo[data-tone="paper"] { background: #F5F3EE; --g: .55; }
.atmo[data-tone="signal"] { background: #FF5A36; --g: .9; }
.atmo__b { position: absolute; border-radius: 50%; filter: blur(80px); will-change: transform; transition: opacity 1.4s var(--ease-io), background 1.4s var(--ease-io); opacity: var(--g); }
.atmo__b--1 { width: 60vmax; height: 60vmax; right: -20vmax; top: -25vmax; background: radial-gradient(circle, rgba(255, 90, 54, .32), transparent 65%); animation: drift-a 28s ease-in-out infinite alternate; }
.atmo__b--2 { width: 50vmax; height: 50vmax; left: -18vmax; bottom: -22vmax; background: radial-gradient(circle, rgba(196, 56, 26, .3), transparent 65%); animation: drift-b 34s ease-in-out infinite alternate; }
.atmo__b--3 { width: 34vmax; height: 34vmax; left: 30%; top: 35%; background: radial-gradient(circle, rgba(245, 243, 238, .06), transparent 65%); animation: drift-c 24s ease-in-out infinite alternate; }
.atmo__b--4 { width: 40vmax; height: 40vmax; right: 10%; bottom: -10vmax; background: radial-gradient(circle, rgba(255, 90, 54, .18), transparent 65%); animation: drift-a 40s ease-in-out infinite alternate-reverse; }
.atmo[data-tone="paper"] .atmo__b--1 { background: radial-gradient(circle, rgba(255, 90, 54, .16), transparent 65%); }
.atmo[data-tone="paper"] .atmo__b--2 { background: radial-gradient(circle, rgba(155, 156, 160, .22), transparent 65%); }
.atmo[data-tone="paper"] .atmo__b--3 { background: radial-gradient(circle, rgba(255, 255, 255, .7), transparent 65%); }
.atmo[data-tone="signal"] .atmo__b--1 { background: radial-gradient(circle, rgba(245, 243, 238, .22), transparent 65%); }
.atmo[data-tone="signal"] .atmo__b--2 { background: radial-gradient(circle, rgba(196, 56, 26, .55), transparent 65%); }
.atmo__grain { position: absolute; inset: -50%; background-image: url("data:image/svg+xml,%3Csvg xmlns='http://www.w3.org/2000/svg' width='160' height='160'%3E%3Cfilter id='n'%3E%3CfeTurbulence type='fractalNoise' baseFrequency='.9' numOctaves='2' stitchTiles='stitch'/%3E%3C/filter%3E%3Crect width='100%25' height='100%25' filter='url(%23n)' opacity='.5'/%3E%3C/svg%3E"); opacity: .06; mix-blend-mode: overlay; }
/* Con atmósfera, las secciones de la portada dejan ver el fondo: sin cortes entre bloques */
.has-atmo { background: #0B0C0F; }
.has-atmo .cine, .has-atmo .channels, .has-atmo .stats, .has-atmo .more, .has-atmo .aicreative, .has-atmo .cost2, .has-atmo .how2, .has-atmo .blog-feature, .has-atmo .guides, .has-atmo .final2, .has-atmo .bigmarquee { background: transparent; }
.has-atmo .aicreative::before { display: none; }
.has-atmo .bigmarquee { border-color: transparent; }
.has-atmo .final2__marquee { border-bottom-color: rgba(16, 17, 20, .25); }
/* Bordes suaves de la superficie de los paneles horizontales */
.has-atmo .channels .chp--linear { background: radial-gradient(70% 90% at 90% 10%, rgba(255, 90, 54, .2), transparent 60%), rgba(11, 12, 15, .55); }
.has-atmo .channels .chp--ctv { background: radial-gradient(70% 90% at 10% 90%, rgba(245, 243, 238, .06), transparent 60%), rgba(21, 22, 26, .6); }
.has-atmo .channels .chp--stream { background: radial-gradient(80% 90% at 85% 15%, rgba(245, 243, 238, .18), transparent 60%), radial-gradient(70% 80% at 0% 100%, rgba(196, 56, 26, .55), transparent 60%), #FF5A36; }
/* Hero: luces difusas lentas en lugar de fondo plano */
.cine__bg .blob--a { animation-duration: 30s; opacity: .4; }
.cine__bg .blob--b { animation-duration: 36s; opacity: .45; }

/* ---------- Superficies de cristal (puntuales) ---------- */
.stat { background: var(--glass-dark); border: 1px solid var(--glass-dark-bd) !important; border-radius: 16px; padding: 28px !important; backdrop-filter: blur(16px) saturate(120%); -webkit-backdrop-filter: blur(16px) saturate(120%); }
.stats__grid { gap: 16px; border-top: 0; }
.aigen { background: rgba(11, 12, 15, .55); backdrop-filter: blur(18px); -webkit-backdrop-filter: blur(18px); border-color: var(--glass-dark-bd); }
.spec-more { border-top: 0; gap: 10px; }
.spec-more a { padding: 20px 22px; border: 1px solid var(--glass-light-bd); border-radius: 12px; background: var(--glass-light); backdrop-filter: blur(14px); -webkit-backdrop-filter: blur(14px); transition: background .4s var(--ease-out), border-color .4s, transform .5s var(--ease-out), color .3s; }
.spec-more a:hover { padding-left: 22px; background: rgba(255, 255, 255, .8); border-color: rgba(255, 90, 54, .4); transform: translateY(-2px); }
.channels__nav li { backdrop-filter: blur(10px); -webkit-backdrop-filter: blur(10px); background: rgba(245, 243, 238, .04); }
.context-cta { background: var(--glass-light); border-color: var(--glass-light-bd); backdrop-filter: blur(14px); -webkit-backdrop-filter: blur(14px); border-radius: 14px; }
.cost2__chips li { background: rgba(245, 243, 238, .14); backdrop-filter: blur(8px); -webkit-backdrop-filter: blur(8px); transition: background .4s var(--ease-out), color .3s, transform .5s var(--ease-out); }
.cost2__chips li:hover { transform: translateY(-2px); }

/* ---------- Microinteracciones premium (desplazamientos mínimos) ---------- */
.ptv-btn { transition: color .45s var(--ease-out), border-color .45s var(--ease-out), box-shadow .5s var(--ease-out), transform .35s var(--ease-out); }
.ptv-btn::before { transition: transform .6s var(--ease-out); }
.ptv-btn--primary:hover { box-shadow: var(--glow); }
.ptv-btn:active { transform: scale(.985); }
:focus-visible { outline: 2px solid var(--signal); outline-offset: 3px; box-shadow: 0 0 0 6px rgba(255, 90, 54, .18); transition: box-shadow .25s var(--ease-out); }
.card { border-radius: 12px; }
.card:hover { box-shadow: 0 28px 60px -28px rgba(16, 17, 20, .45), 0 0 0 1px rgba(255, 90, 54, .12); }
.card--dark:hover { box-shadow: 0 28px 60px -24px rgba(0, 0, 0, .8), 0 0 0 1px rgba(255, 90, 54, .2); }
.card__media { border-radius: 10px; }
.card__media::before { content: ""; position: absolute; inset: 0; z-index: 1; background: linear-gradient(to top, rgba(255, 90, 54, .22), transparent 55%); opacity: 0; transition: opacity .6s var(--ease-out); pointer-events: none; }
.card:hover .card__media::before { opacity: 1; }
.card:hover .card__media img { transform: scale(1.035); }
.js .img-mask { transform: scale(1.06); }
.card__media img { transition: transform 1.2s var(--ease-out), clip-path 1.3s var(--ease-out); }
/* Formularios */
.ptv-field input, .ptv-field select, .ptv-field textarea { transition: border-color .3s var(--ease-out), box-shadow .35s var(--ease-out), background-color .3s; }
.ptv-field input:hover, .ptv-field select:hover, .ptv-field textarea:hover { border-color: rgba(16, 17, 20, .35); }
.ptv-field input:focus, .ptv-field select:focus, .ptv-field textarea:focus { border-color: var(--ink); box-shadow: 0 0 0 4px rgba(255, 90, 54, .2); background: #fff; }
.ptv-chip span { transition: background .35s var(--ease-out), border-color .35s, color .3s, transform .35s var(--ease-out); }
.ptv-chip input:checked + span { transform: scale(1.02); }
.ptv-form__status { transition: opacity .3s; }
.lead-section__form { border-radius: 16px; box-shadow: 0 40px 100px -30px rgba(0, 0, 0, .6), 0 0 0 1px rgba(245, 243, 238, .06); }
/* Menú */
.nav__link { transition: color .3s var(--ease-out); }
.site-header.is-scrolled { background: rgba(11, 12, 15, .72); }

/* ---------- Blog ---------- */
.progress span { background: linear-gradient(90deg, #C4381A, #FF5A36); box-shadow: 0 0 14px rgba(255, 90, 54, .6); }
.page-hero--archive { background: radial-gradient(60% 80% at 90% 0%, rgba(255, 90, 54, .28), transparent 60%), radial-gradient(50% 70% at 0% 100%, rgba(196, 56, 26, .22), transparent 60%), #0B0C0F; }
.post-hero { background: radial-gradient(50% 60% at 100% 0%, rgba(255, 90, 54, .1), transparent 60%), var(--paper); }
.cat-nav .chip--outline { transition: background .35s var(--ease-out), color .3s, border-color .3s, transform .35s var(--ease-out); backdrop-filter: blur(8px); -webkit-backdrop-filter: blur(8px); }
.cat-nav .chip--outline:hover { transform: translateY(-1px); }
.toc a { position: relative; padding-left: 4px; transition: color .3s var(--ease-out), padding-left .4s var(--ease-out), background-color .3s; border-radius: 4px; }
.toc a::after { content: ""; position: absolute; left: -10px; top: 20%; bottom: 20%; width: 2px; background: var(--signal); transform: scaleY(0); transition: transform .4s var(--ease-out); }
.toc a.is-active { padding-left: 8px; }
.toc a.is-active::after { transform: scaleY(1); }
/* Transición compartida: la imagen de la tarjeta se convierte en la del artículo */
@media (prefers-reduced-motion: no-preference) {
	::view-transition-group(*) { animation-duration: .6s; animation-timing-function: cubic-bezier(.16, 1, .3, 1); }
}
@media (prefers-reduced-motion: reduce) {
	.atmo__b { animation: none; }
	.atmo { transition: none; }
}

/* =========================================================================
   v5 — LIQUID GLASS
   Misma paleta, misma estructura. Pocas piezas, muy afinadas:
   1) mareas de color entre secciones (frontera curva ligada al scroll)
   2) cristal en capas: relleno, borde de luz, brillo especular que sigue al puntero
   3) geometría redondeada y orgánica
   4) microinteracciones de luz y profundidad (sin saltos)
   ========================================================================= */
@property --mx { syntax: '<length-percentage>'; inherits: false; initial-value: 50%; }
@property --my { syntax: '<length-percentage>'; inherits: false; initial-value: -40%; }
@property --lit { syntax: '<number>'; inherits: false; initial-value: 0; }
@property --b1 { syntax: '<color>'; inherits: true; initial-value: rgba(255, 90, 54, .3); }
@property --b2 { syntax: '<color>'; inherits: true; initial-value: rgba(196, 56, 26, .28); }
@property --b3 { syntax: '<color>'; inherits: true; initial-value: rgba(245, 243, 238, .05); }
@property --b4 { syntax: '<color>'; inherits: true; initial-value: rgba(255, 90, 54, .16); }
:root {
	--radius: 14px; --r-sm: 12px; --r-md: 20px; --r-lg: 26px; --r-xl: 32px; --r-pill: 999px;
	--e-fluid: cubic-bezier(.22, 1, .36, 1); --e-soft: cubic-bezier(.4, 0, .2, 1);
	/* Cristal oscuro y claro: solo blancos y carbón con opacidad */
	--gl-d-fill: linear-gradient(165deg, rgba(255, 255, 255, .085), rgba(255, 255, 255, .025) 55%, rgba(255, 255, 255, .04));
	--gl-d-rim: linear-gradient(165deg, rgba(255, 255, 255, .34), rgba(255, 255, 255, .06) 38%, rgba(255, 255, 255, .02) 62%, rgba(255, 255, 255, .14));
	--gl-d-shadow: inset 0 1px 0 rgba(255, 255, 255, .08), 0 1px 1px rgba(0, 0, 0, .25), 0 30px 60px -30px rgba(0, 0, 0, .7);
	--gl-l-fill: linear-gradient(165deg, rgba(255, 255, 255, .78), rgba(255, 255, 255, .5));
	--gl-l-rim: linear-gradient(165deg, rgba(255, 255, 255, 1), rgba(255, 255, 255, .2) 45%, rgba(16, 17, 20, .08));
	--gl-l-shadow: 0 1px 1px rgba(16, 17, 20, .04), 0 24px 50px -28px rgba(16, 17, 20, .28);
	--gl-blur: blur(22px) saturate(165%);
}

/* ---------- 1. Atmósfera: base + mareas + luces ---------- */
.atmo.atmo { transition: none; background: #0B0C0F; }
.atmo.atmo[data-base="paper"] { background: #F5F3EE; }
.atmo.atmo[data-base="signal"] { background: #FF5A36; }
.atmo__wash { --c: 11, 12, 15; position: absolute; left: 0; right: 0; top: 0; height: calc(var(--f, 200px) * 1.5 + 100lvh); opacity: 0; will-change: transform; background: linear-gradient(to bottom, rgba(var(--c), 0) calc(var(--f, 200px) - 3px), rgb(var(--c)) calc(var(--f, 200px) - 3px)); pointer-events: none; }
.atmo__wash.is-on { opacity: 1; }
.atmo__wash[data-c="paper"] { --c: 245, 243, 238; }
.atmo__wash[data-c="signal"] { --c: 255, 90, 54; }
.atmo__cap { position: absolute; left: -10%; right: -10%; top: 0; height: calc(var(--f, 200px) + 1px); transform-origin: 50% 100%; will-change: transform; background: radial-gradient(70% 100% at 50% 100%, rgba(var(--c), 1.000) 0%, rgba(var(--c), 0.972) 10%, rgba(var(--c), 0.896) 20%, rgba(var(--c), 0.784) 30%, rgba(var(--c), 0.648) 40%, rgba(var(--c), 0.500) 50%, rgba(var(--c), 0.352) 60%, rgba(var(--c), 0.216) 70%, rgba(var(--c), 0.104) 80%, rgba(var(--c), 0.028) 90%, rgba(var(--c), 0.000) 100%), linear-gradient(to bottom, rgba(var(--c), 0) 35%, rgba(var(--c), 0.043) 43.1%, rgba(var(--c), 0.156) 51.2%, rgba(var(--c), 0.316) 59.4%, rgba(var(--c), 0.500) 67.5%, rgba(var(--c), 0.684) 75.6%, rgba(var(--c), 0.844) 83.8%, rgba(var(--c), 0.957) 91.9%, rgba(var(--c), 1.000) 100.0%); }
.atmo__flow { position: absolute; inset: -8%; will-change: transform; z-index: 1; }
.atmo__grain { z-index: 2; }
/* Luces sin filtro de desenfoque (más ligeras en móvil); su color cruza de un tono a otro */
.atmo__b { filter: none; opacity: 1; transition: --b1 1.8s var(--e-soft), --b2 1.8s var(--e-soft), --b3 1.8s var(--e-soft), --b4 1.8s var(--e-soft); }
.atmo__b--1 { background: radial-gradient(closest-side, var(--b1), color-mix(in srgb, var(--b1) 55%, transparent) 40%, color-mix(in srgb, var(--b1) 18%, transparent) 70%, transparent); }
.atmo__b--2 { background: radial-gradient(closest-side, var(--b2), color-mix(in srgb, var(--b2) 55%, transparent) 40%, color-mix(in srgb, var(--b2) 18%, transparent) 70%, transparent); }
.atmo__b--3 { background: radial-gradient(closest-side, var(--b3), color-mix(in srgb, var(--b3) 50%, transparent) 45%, transparent); }
.atmo__b--4 { background: radial-gradient(closest-side, var(--b4), color-mix(in srgb, var(--b4) 50%, transparent) 45%, transparent); }
.atmo[data-tone="paper"] .atmo__b { --b1: rgba(255, 90, 54, .13); --b2: rgba(155, 156, 160, .2); --b3: rgba(255, 255, 255, .75); --b4: rgba(255, 90, 54, .07); }
.atmo[data-tone="signal"] .atmo__b { --b1: rgba(245, 243, 238, .2); --b2: rgba(196, 56, 26, .5); --b3: rgba(255, 255, 255, .08); --b4: rgba(196, 56, 26, .3); }
/* Morphing lento de las luces: solo transform (escala no uniforme + giro) */
@media (prefers-reduced-motion: no-preference) {
	.atmo__b--1 { animation: morph-a 32s var(--e-soft) infinite alternate; }
	.atmo__b--2 { animation: morph-b 38s var(--e-soft) infinite alternate; }
	.atmo__b--3 { animation: morph-c 26s var(--e-soft) infinite alternate; }
	.atmo__b--4 { animation: morph-b 44s var(--e-soft) infinite alternate-reverse; }
}
@keyframes morph-a { 0% { transform: translate3d(0, 0, 0) rotate(0) scale(1, 1); } 50% { transform: translate3d(-6vmax, 5vmax, 0) rotate(18deg) scale(1.15, .88); } 100% { transform: translate3d(-12vmax, -2vmax, 0) rotate(-10deg) scale(.92, 1.1); } }
@keyframes morph-b { 0% { transform: translate3d(0, 0, 0) rotate(0) scale(1, 1); } 50% { transform: translate3d(8vmax, -6vmax, 0) rotate(-16deg) scale(.9, 1.14); } 100% { transform: translate3d(4vmax, 4vmax, 0) rotate(12deg) scale(1.12, .94); } }
@keyframes morph-c { 0% { transform: translate3d(0, 0, 0) scale(1); } 100% { transform: translate3d(-10vmax, 6vmax, 0) scale(1.2, .9); } }

/* ---------- 2. Cristal en capas ---------- */
.stat, .aigen, .channels__nav li, .osd { position: relative; background: var(--gl-d-fill), rgba(11, 12, 15, .38); border: 0 !important; box-shadow: var(--gl-d-shadow); backdrop-filter: var(--gl-blur); -webkit-backdrop-filter: var(--gl-blur); }
.spec-more a, .context-cta, .guide a:hover { position: relative; background: var(--gl-l-fill); border-color: transparent; box-shadow: var(--gl-l-shadow); backdrop-filter: var(--gl-blur); -webkit-backdrop-filter: var(--gl-blur); }
.context-cta { border: 0; border-top: 0; }
/* borde de luz: degradado enmascarado de 1px (más brillante arriba-izquierda) */
.stat::after, .aigen::after, .osd::after, .spec-more a::after, .context-cta::after, .lead-section__form::after {
	content: ""; position: absolute; inset: 0; border-radius: inherit; padding: 1px; pointer-events: none;
	background: var(--gl-d-rim);
	-webkit-mask: linear-gradient(#000 0 0) content-box, linear-gradient(#000 0 0); -webkit-mask-composite: xor; mask: linear-gradient(#000 0 0) content-box exclude, linear-gradient(#000 0 0);
}
.spec-more a::after, .context-cta::after, .lead-section__form::after { background: var(--gl-l-rim); }
/* brillo especular: se enciende al pasar el puntero y le sigue */
.stat, .aigen, .spec-more a, .context-cta { background-image: radial-gradient(420px circle at var(--mx) var(--my), rgba(255, 255, 255, calc(var(--lit) * .1)), transparent 60%), var(--gl-d-fill); transition: --lit .7s var(--e-fluid), transform .7s var(--e-fluid), box-shadow .7s var(--e-fluid), background-color .5s; }
.spec-more a, .context-cta { background-image: radial-gradient(360px circle at var(--mx) var(--my), rgba(255, 255, 255, calc(var(--lit) * .9)), transparent 60%), var(--gl-l-fill); }
.stat:hover, .aigen:hover, .spec-more a:hover, .context-cta:hover { --lit: 1; }
.stat:hover { transform: translateY(-3px); box-shadow: inset 0 1px 0 rgba(255, 255, 255, .12), 0 1px 1px rgba(0, 0, 0, .25), 0 40px 70px -32px rgba(0, 0, 0, .85); }
.spec-more a:hover { background-color: transparent; background-image: radial-gradient(360px circle at var(--mx) var(--my), rgba(255, 255, 255, .9), transparent 60%), var(--gl-l-fill); transform: translateY(-2px); box-shadow: 0 1px 1px rgba(16, 17, 20, .04), 0 30px 60px -28px rgba(16, 17, 20, .35); }
.stat { border-radius: var(--r-lg); }
.aigen { border-radius: var(--r-lg); background-color: rgba(11, 12, 15, .55); }
.aigen__prompt, .aigen__frame { border-radius: var(--r-sm); }
.spec-more a { border-radius: var(--r-md); }
.context-cta { border-radius: var(--r-lg); box-shadow: inset 0 3px 0 var(--signal), var(--gl-l-shadow); }
.channels__nav li { border-radius: var(--r-pill); }
.osd { border-radius: var(--r-pill); padding: 9px 16px; background: var(--gl-d-fill), rgba(8, 9, 11, .6); }
/* cabecera: cristal fino al hacer scroll, con línea de luz inferior */
.site-header { border-bottom-color: transparent; }
.site-header.is-scrolled { background: linear-gradient(180deg, rgba(11, 12, 15, .74), rgba(11, 12, 15, .6)); backdrop-filter: blur(24px) saturate(170%); -webkit-backdrop-filter: blur(24px) saturate(170%); box-shadow: inset 0 -1px 0 rgba(255, 255, 255, .07), 0 10px 30px -20px rgba(0, 0, 0, .6); }

/* ---------- 3. Geometría orgánica ---------- */
.ptv-btn { border-radius: var(--r-pill); }
.nav__link, .nav-burger { border-radius: var(--r-pill); }
.ptv-field input, .ptv-field select, .ptv-field textarea { border-radius: var(--r-sm); }
.ptv-field textarea { border-radius: 16px; }
.lead-section__form { position: relative; border-radius: var(--r-xl); }
.card { border-radius: var(--r-lg); }
.card__media { border-radius: var(--r-md); }
.pcard { border-radius: var(--r-xl); }
.pcard__vis i { border-radius: 8px; }
.epg, .tvui, .player__frame { border-radius: var(--r-lg); }
.epg__row i, .tvui__row i { border-radius: 10px; }
.tvui__hero { border-radius: var(--r-md); }
.tvui__focus { border-radius: 12px; transition: transform .7s var(--e-fluid); }
.player__ad, .aigen__lbl { border-radius: var(--r-pill); }
.cine__ring { border-radius: 24px; }
.cine__wall .tile { border-radius: 14px; }
.nav-links .page-numbers, .nosignal__links a { border-radius: var(--r-pill); }
.toc a { border-radius: 8px; }
.prose img, .prose figure, .prose iframe, .prose video { border-radius: var(--r-md); }
.prose table { border-radius: var(--r-sm); overflow: hidden; }
.prose blockquote { border-radius: 0 var(--r-md) var(--r-md) 0; }
.guide a { border-radius: var(--r-md); transition: padding .7s var(--e-fluid), background .5s var(--e-soft), box-shadow .6s var(--e-fluid); }
.guide a:hover { padding-left: 22px; padding-right: 18px; background: var(--gl-l-fill); }
@media (max-width: 860px) { .stat { border-radius: var(--r-md); } .lead-section__form { border-radius: var(--r-lg); } }

/* ---------- 4. Microinteracciones: luz y profundidad ---------- */
.ptv-btn--primary { box-shadow: inset 0 1px 0 rgba(255, 255, 255, .28), 0 10px 24px -14px rgba(255, 90, 54, .7); }
.ptv-btn--primary:hover { box-shadow: inset 0 1px 0 rgba(255, 255, 255, .12), 0 22px 44px -18px rgba(255, 90, 54, .65); }
.ptv-btn:active { transform: scale(.975); transition-duration: .15s; }
.ptv-btn .btn__roll, .ptv-btn svg { transition: transform .6s var(--e-fluid); }
.card, .pcard { transition: transform .8s var(--e-fluid), box-shadow .8s var(--e-fluid); }
.card:hover { box-shadow: 0 34px 70px -34px rgba(16, 17, 20, .5), 0 0 0 1px rgba(255, 90, 54, .1); }
/* reflejo especular sobre la imagen de la tarjeta */
.card__media::before { background: radial-gradient(380px circle at var(--mx) var(--my), rgba(255, 255, 255, .2), transparent 55%), linear-gradient(to top, rgba(255, 90, 54, .16), transparent 55%); transition: opacity .8s var(--e-fluid); }
.card:hover .card__media img { transform: scale(1.03); }
.card__media img { transition: transform 1.4s var(--e-fluid), clip-path 1.3s var(--ease-out); }
.pcard::after { background: radial-gradient(420px circle at var(--mx) var(--my), rgba(255, 255, 255, .1), transparent 60%), radial-gradient(80% 60% at 100% 0%, rgba(255, 90, 54, .3), transparent 70%); transition: opacity .8s var(--e-fluid); }
.pcard:hover { transform: translateY(-6px); }
.ptv-field input:focus, .ptv-field select:focus, .ptv-field textarea:focus { box-shadow: 0 0 0 4px rgba(255, 90, 54, .16), 0 8px 20px -12px rgba(16, 17, 20, .25); }
.cost2__chips li { transition: background .6s var(--e-fluid), color .4s, transform .7s var(--e-fluid), box-shadow .7s var(--e-fluid); }
.cost2__chips li:hover { box-shadow: inset 0 1px 0 rgba(255, 255, 255, .3), 0 14px 30px -18px rgba(16, 17, 20, .45); }
.chip { transition: background .5s var(--e-fluid), color .4s, transform .6s var(--e-fluid); }

/* Blog: la lectura manda. Sin cristal ni fondos animados detrás del texto largo */
.prose { text-rendering: optimizeLegibility; }

@media (prefers-reduced-motion: reduce) {
	.atmo__b { transition: none; }
	.stat, .aigen, .spec-more a, .context-cta, .card, .pcard, .guide a { transition-duration: .01s; }
}
/* Navegadores sin backdrop-filter: cristal más opaco para mantener el contraste */
@supports not ((backdrop-filter: blur(1px)) or (-webkit-backdrop-filter: blur(1px))) {
	.stat, .aigen, .osd { background-color: rgba(16, 17, 20, .9); }
	.spec-more a, .context-cta { background-color: rgba(255, 255, 255, .95); }
}
.aside-cta { border-radius: var(--r-md); }
.ptv-table-wrap { border-radius: var(--r-sm); }

/* =========================================================================
   v5.1 — FLUIDEZ EN MÓVIL
   El cristal desenfocado y las capas de luz animadas cuestan mucho a la GPU de un teléfono
   mientras se hace scroll. En táctil/móvil se mantiene el aspecto con rellenos algo más opacos,
   sin desenfoque de fondo, sin mezcla de grano y con las luces quietas (el scroll ya las mueve).
   ========================================================================= */
.is-offscreen, .is-offscreen * { animation-play-state: paused !important; }
@media (max-width: 860px), (hover: none) {
	.stat, .aigen, .channels__nav li, .osd, .spec-more a, .context-cta, .cost2__chips li, .cat-nav .chip--outline, .site-header, .site-header.is-scrolled { backdrop-filter: none !important; -webkit-backdrop-filter: none !important; }
	.stat { background-color: rgba(20, 21, 25, .82); }
	.aigen { background-color: rgba(11, 12, 15, .9); }
	.osd { background-color: rgba(8, 9, 11, .9); }
	.spec-more a, .context-cta { background-color: rgba(255, 255, 255, .72); }
	.cost2__chips li { background: rgba(245, 243, 238, .22); }
	.site-header, .site-header.is-scrolled { background: rgba(11, 12, 15, .94); }
	.atmo__grain { display: none; }
	.atmo__b--3, .atmo__b--4 { display: none; }
	.atmo__b { animation: none !important; will-change: auto; transition: none; }
	.atmo__flow { will-change: auto; }
	.card, .pcard { transition-duration: .4s; }
	.tile { will-change: auto; }
}